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# Lifting Beauty Tapes
The Face Tape Makes a Professional Makeup Hack Easily Attainable

By Laura McQuarrie | Published 2022-07-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/face-tape
References: [glamourmagazine](https://www.glamourmagazine.co.uk/gallery/glamour-shops-beauty/121212313131) & [thefacetape](https://www.thefacetape.com/)

The Face Taps, founded by professional makeup artist Katy Jane, introduces a [non-surgical lifting solution](https://www.trendhunter.com/trends/needle-lifts) that gently pulls to create more space on the lid and an elongated, feline eye shape. This theatrical beauty secret is by no means new but this exaggerated look is now more accessible than ever to the average beauty lover.

The kit comes with [attachable string](https://www.trendhunter.com/trends/selfstick-xtension-strips) in shades like blonde, brunette and dark, and the [face tape tool](https://www.trendhunter.com/trends/face-smoothing-patches) speaks to a wide range of consumers, including makeup artists, makeup fans, drag queens and many more in between. A kit comes with 20 pieces of tape and it has the potential to help people show off more artistry in campaigns, tutorials and photoshoots. This discreet beauty solution can be worn day and night, and it is even long-wearing when applied with spirit gum.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 12% | Activity: 37% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Non-surgical Face-lifting Solutions:** The Face Tapes introduce a non-surgical face-lifting solution that speaks to a wide range of consumers with potential opportunities for new, safe and affordable treatment options.
- **DIY Beauty Hacks:** The Face Tapes create an easily accessible and affordable beauty hack that could disrupt the beauty industry with the potential for new products and tools to be developed.
- **Gender-neutral Beauty Products:** The Face Tapes inclusively cater to a wide range of genders and identities while opening up possibilities for creating more gender-neutral beauty products.

### Sectors Adopting This

- **Beauty:** The Face Tapes could disrupt the beauty industry by creating an affordable and easily accessible alternative to traditional face-lifting procedures.
- **Fashion:** The Face Tapes could create new opportunities for fashion and accessories that complement this new theatrical trend in beauty.
- **Entertainment:** The Face Tapes could revolutionize the entertainment industry by creating more possibilities for theatrical makeup and special effects in films, TV, and theater productions.

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- [Pearlescent Sculpting Highlighters](https://www.trendhunter.com/trends/5-point-lift-by-isamaya.md)
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- [Sleep Support Mouth Tapes](https://www.trendhunter.com/trends/mouth-taping.md)
- [Natural-Looking Self-Stick Lashes](https://www.trendhunter.com/trends/selfstick-xtension-strips.md)
- [Lash Adhesive Products](https://www.trendhunter.com/trends/diy-faux-lash.md)
- [Firming Lower Face Masks](https://www.trendhunter.com/trends/the-uplift-mask.md)
