<!-- canonical: https://www.trendhunter.com/trends/face-steamer -->
<!-- robots: noindex -->

# Portable Spa Steamers
Panasonic's Nano-Ionic Face Steamer Creates an At-Home Sauna Treatment

By Laura McQuarrie | Published 2017-03-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/face-steamer
References: [hellogiggles](http://hellogiggles.com/this-portable-facial-steamer-is-just-what-we-need-to-take-our-at-home-spa-game-to-top-shelf/?utm_campaign=twittersocialflow&utm_source=Social&utm_medium=Twitter) & [shop.panasonic](http://shop.panasonic.com/personal-care/womens-beauty-products/womens-skin-care-products/EH-SA31VP.html)

This portable at-home face steamer from Panasonic offers an affordable spa-like treatment to remove dirt, makeup and other impurities from the skin.

The Spa-Quality Nano-Ionic Facial Steamer is gentle enough to be used on a daily basis to open up the pores, penetrate the skin, cleanse and moisturize. Because the device uses nano-ionic technology, it is able to offer "nano-sized steam particles" that are 4,000 times finer than ordinary steam, such as one might get from running a hot shower.

As more consumers look to save both money and time, they are investing in affordable at-home spa products that can give them the benefits of going in for a special treatment, but from the convenience of home.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 46% | Activity: 67% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **At-home Spa Products:** Opportunity for companies to develop affordable and effective at-home spa products to meet the growing demand for convenient self-care.
- **Nano-ionic Technology:** Innovative technology in beauty and personal care products that can offer more effective and efficient results.
- **Portable Beauty Devices:** Emerging trend in personal care industry to create and market easily transportable and compact beauty devices that can be used on-the-go.

### Who This Affects Most

- **Beauty and Personal Care:** Companies in this industry have a chance to capitalize on the demand for at-home spa products and innovative technology in beauty tools.
- **Consumer Electronics:** Companies that manufacture small, portable devices and electronics are well positioned to enter the market of portable beauty tools and appliances.
- **Health and Wellness:** The growing trend toward health and wellness presents an opportunity for this industry to develop and market products that support self-care and relaxation.

## Related on Trend Hunter

- [Spa-Grade Facial Steamers](https://www.trendhunter.com/trends/pmd-beauty.md)
- [Three-in-One Facial Spa Appliances](https://www.trendhunter.com/trends/frosteam.md)
- [Spa-Grade Facial Steamers](https://www.trendhunter.com/trends/pmd-beauty-1.md)
- [Pop-Up Steam Saunas](https://www.trendhunter.com/trends/saunazen.md)
- [Spa-Level Skincare Devices](https://www.trendhunter.com/trends/shark-facialpro-glow.md)
- [AI-Powered Portable Skincare Devices](https://www.trendhunter.com/trends/portable-skincare-device.md)
- [Portable Skincare Humidifiers](https://www.trendhunter.com/trends/dr-idriss-x-canopy-portable-humidifier.md)
- [At-Home Hair Steamers](https://www.trendhunter.com/trends/the-hair-steamer.md)
- [Travel-Friendly Face Toning Devices](https://www.trendhunter.com/trends/facial-toning-device.md)
