# Crass Cosmetic Portraits Diego Beyro Takes Face Makeup Looks to the Extreme with ‘Make Up' By Gil Cohen | Published 2013-03-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/face-makeup-looks References: [unknowneditors.tumblr](http://unknowneditors.tumblr.com/post/45350350362) & [diegobeyro](http://www.diegobeyro.com/make-up) The 'Make Up' portrait series by artist Diego Beyro features intense face makeup looks that are boldly in-your-face. Using deep gem-toned colors on the lips and eyes, the artist leaves the rest of the images completely black and white, which has the effect of making the almost clownish makeup stand out even more. Packing on the product with absolutely no blending or shading, the artist could be using these works as a hint to ladies who wear too much makeup, demonstrating that more doesn’t necessarily mean better. The rimmed eyes rimmed have a devil-may-care attitude, challenging the viewer to see the beauty behind the façade. The popping hits of saturated color are reminiscent of the [pop art style](https://www.trendhunter.com/trends/maczine), making this portrait series of face makeup looks perfect for the modern Andy Warhol fan. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 77% | Activity: 79% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### What Makes This Trend Stand Out - **Extreme Face Makeup:** Disruptive innovation opportunity: Create new makeup products and techniques that push the boundaries of traditional makeup application, encouraging bold and unconventional looks. - **Gem-toned Colors:** Disruptive innovation opportunity: Develop a line of vibrant, gem-toned makeup products that offer intense pigmentation and long-lasting wear for customers looking to make a statement. - **Pop Art-inspired Makeup:** Disruptive innovation opportunity: Collaborate with artists to create limited-edition makeup collections inspired by pop art, merging creativity and self-expression in the beauty industry. ### Sectors Adopting This - **Cosmetic Industry:** Disruptive innovation opportunity: Explore advancements in cosmetic formulations and create innovative products that cater to the growing demand for unique and boundary-pushing makeup looks. - **Art Industry:** Disruptive innovation opportunity: Foster collaborations between makeup artists and fine artists to create multimedia art installations that blur the lines between makeup as a beauty tool and makeup as a form of artistic expression. - **Fashion Industry:** Disruptive innovation opportunity: Integrate bold and striking makeup looks into fashion shows, campaigns, and editorials, challenging conventional beauty standards and bringing renewed creativity to the fashion industry. ## Related on Trend Hunter - [Sculptural Beauty Palettes](https://www.trendhunter.com/trends/contour-and-highlight-palettes.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Runway-Inspired Peel-Off Masks](https://www.trendhunter.com/trends/glass-001-artistry-mask.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md) - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md)