# Mask-Specific Skincare Products The Face Balm for Masks Reduces Rubbing on Cheeks, Nose, and Ears By Grace Mahas | Published 2020-08-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/face-balm-for-masks References: [medzonecorp](https://www.medzonecorp.com/pages/facebalmforfacemaskshowtohelpreducerubbingfrictionchafingoncheeksearsnosefromtheregularwearingoffacemasks) MedZone, the medical sports brand launched in 2001, recently debuted the 'Face Balm for Masks,' an anti-chaffing product created specifically to address the challenges of regularly wearing a medical mask. The all-natural balm helps reduce rubbing, friction, and chafing on the cheeks, ears, and nose. The Face Balm for Masks creates a friction barrier to protect your skin against constant rubbing. Formulated with vitamin E, coconut oil, aloe, shea butter, olive oil, and beeswax, among others, this all-nature balm is gentle enough for sensitive skin. Users are encouraged to apply a generous amount to affected areas and reapply the balm as needed. Consumers can purchase the Face Balm for Masks online or in select retailers for $12.00 USD. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 11% | Activity: 56% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Mask-specific Skincare:** The rise of mask-specific skincare products presents an opportunity for brands to develop innovative solutions that specifically address the skin issues caused by wearing masks. - **Anti-chaffing Products:** The demand for anti-chaffing products, like the 'Face Balm for Masks,' is growing as more people experience discomfort and irritation from wearing masks for extended periods. - **Natural Ingredients:** There is a growing trend towards natural skincare ingredients, creating an opportunity for brands to develop all-natural products like the Face Balm for Masks that cater to consumers with sensitive skin. ### Sectors Adopting This - **Beauty and Skincare:** The beauty and skincare industry can capitalize on the growing demand for mask-specific skincare products by developing innovative solutions that protect and nourish the skin while wearing masks. - **Medical Supplies:** The medical supplies industry can explore the production and distribution of anti-chaffing products like the Face Balm for Masks to cater to healthcare professionals and individuals who regularly wear medical masks. - **Retail:** Retailers can tap into the market for mask-specific skincare products by stocking and promoting innovative solutions like the Face Balm for Masks, which offer relief and protection for consumers dealing with mask-related skin discomfort. ## Related on Trend Hunter - [CBD Face Balms](https://www.trendhunter.com/trends/cbd-face-balm.md) - [Irritation Relieving Products](https://www.trendhunter.com/trends/chafe-cushion.md) - [CBD-Infused Facial Balms](https://www.trendhunter.com/trends/smooth-facial-balm.md) - [Barrier-Strengthening Skin Sticks](https://www.trendhunter.com/trends/kiehls-1.md) - [Balm-to-Oil Body Treatments](https://www.trendhunter.com/trends/rumination-recovery-balm.md) - [Mindful Skincare Balms](https://www.trendhunter.com/trends/1111-magic-balm.md) - [Multi-Masking Treatments](https://www.trendhunter.com/trends/multi-masking.md) - [Lip-Softening Balms](https://www.trendhunter.com/trends/le-chouchou.md) - [Portable Soothing Skin Balms](https://www.trendhunter.com/trends/barrier-balm-1.md)