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# High-Powered Electric Pick-Up Trucks
Ford Unveils the F-100 Eluminator All-Wheel-Drive Truck

By Niko Pajkovic | Published 2021-11-03 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/f100-eluminator
References: [acquiremag](https://www.acquiremag.com/cars/ford-f-100-eluminator) & [ford](http://ford.com)

![High-Powered Electric Pick-Up Trucks](https://cdn.trendhunterstatic.com/thumbs/463/f100-eluminator.jpeg)

American automaker [Ford](https://www.trendhunter.com/trends/ford-f150-raptor-r) has unveiled the concept for the F-100 Eluminator, a retro pick-up truck powered by components used in the Mustang Mach-E GT Performance Edition.

The vehicle is powered by two [electric motors that together produce 480 hp](https://www.trendhunter.com/trends/scout-terra-truck) and 634 lb-ft of torque. In addition, the all-while-drive truck will feature a wide range of accessories and upgrades. These will include a custom chassis by the [Roadster Shop](https://www.trendhunter.com/trends/custom-mustang), a billet aluminum dashboard by JJR Fabrication, an avocado-tanned leather interior designed by MDM Upholstery, and a sleek Avalanche Gray paint job with Ceraktoke Copper accents by Brad X Customs.

Lastly, the F-100 Eluminator will also come equipped with 19x10 aluminum wheels built by Forgelin, which will be wrapped by Machlenin Latitude performance tires.

Image Credit: Ford

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 95% | Activity: 40% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Electric Pick-up Trucks:** The rise of electric-powered pick-up trucks presents an opportunity for automakers to capture a new segment of eco-conscious consumers with more powerful and innovative alternatives to traditional gas-powered trucks.
- **Retro-styled Vehicles:** The introduction of retro-styled electric vehicles like the F-100 Eluminator presents an opportunity for automakers to tap into nostalgia and appeal to consumers who desire a vintage aesthetic with modern technology.
- **Customizable Electric Vehicles:** As electric vehicles become more popular, manufacturers can offer a greater range of accessories and upgrades to satisfy consumers who want to personalize their electric vehicles just as they would a traditional gas-powered vehicle.

### Industries Being Reshaped

- **Automotive:** The electrification of the automotive industry has opened up opportunities for manufacturers to develop new and innovative electric-powered vehicles that appeal to eco-conscious consumers.
- **Aftermarket Automotive:** The introduction of electric vehicles and retro-styled vehicles with customizable features like the F-100 Eluminator presents an opportunity for the aftermarket automotive industry to create new and innovative accessories and conversions to meet growing demand.
- **Sustainability:** The rise of electric-powered pick-up trucks and other eco-friendly vehicles represents an opportunity for industries to invest in and promote sustainable practices and technologies for a greener future.

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