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# Pride-Inspired Eyewear Collections
Eyebuydirect's Pride On Collection Supports The Trevor Project

By Lima Kalim | Published 2024-06-18 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/eyebuydirects-pride-on-collection
References: [eyebuydirect](http://eyebuydirect.com/collections/pride-on)

![Pride-Inspired Eyewear Collections](https://cdn.trendhunterstatic.com/thumbs/536/eyebuydirects-pride-on-collection.jpeg)

[Eyebuydirect](https://www.trendhunter.com/trends/material-matters-collection) has unveiled its Pride On Collection in celebration of Pride Month, featuring nine new pairs of glasses priced between $32 and $62. These glasses come in a variety of colors and shapes, and each style can be customized with options like sunRx, color-tinted lenses, and polarizations.

In a show of support for the [LGBTQIA](https://www.trendhunter.com/trends/jonathan-bailey-and-cubitts)+ community, Eyebuydirect will donate 100% of the sales from this collection to [The Trevor Project](https://www.trendhunter.com/trends/acne-healing-dots), committing a minimum of $25,000 and up to $50,000. The Trevor Project is a dedicated suicide prevention and crisis intervention organization for queer youth. This marks the fifth consecutive year that Eyebuydirect has partnered with The Trevor Project, with total donations reaching $215,000 to date.

Image Credit: Eyebuydirect

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 31% | Activity: 41% | Freshness: 25%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Key Themes Behind This Trend

- **Charity-centric Product Launches:** Companies are increasingly tying new product launches to charitable causes, driving both sales and social impact.
- **Customizable Eyewear:** The rise of customizable eyewear allows consumers to tailor their glasses to fit their unique style and needs.
- **Inclusive Fashion Collections:** Fashion brands are releasing collections that celebrate and support diverse communities, reflecting a commitment to inclusivity.

### Where This Applies

- **Eyewear Manufacturing:** The eyewear industry is seeing a surge in personalized and customizable options, catering to a broad range of consumer preferences.
- **LGBTQIA+ Advocacy Organizations:** Partnerships with LGBTQIA+ advocacy organizations are becoming more common as brands seek to authentically support social causes.
- **Fashion and Accessories:** The fashion and accessories industry is embracing inclusive designs that resonate with and support diverse consumer groups.

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