# Mezmerizing Exotic Sweaters The Big Eye Sweater by Kenzo Infuses Culture into Your Wardrobe By Vasiliki Marapas | Published 2013-10-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/eye-sweater References: [fancy](http://fancy.com/things/459198478090767391/Big-Eye-Sweater-by-Kenzo) & [kenzo](https://www.kenzo.com/en/shop/women_101/eye_1269/eye-sweater_9352/) The Big Eye Sweater by [Kenzo](https://www.trendhunter.com/trends/year-of-the-dragon-collection-2) is a great way to add some exotic flair into your wardrobe. The sweater is incredibly vibrant and is inspired the temples in India, China and Nepal. Even if you have never been to those places, show your appreciation for their colorful culture by donning this [expressive eye sweater](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch). Not only is this sweater look [comfortable and cozy](https://www.trendhunter.com/trends/brunette-the-label-2), its captivating, unique design will definitely have heads turning. Beyond the giant eye at the center, the sweater features vivacious designs on the collar, sleeves and around the eye itself. It’s definitely a busy design; but if you don’t mind being the center of attention, check out this striking eye shirt. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 65% | Activity: 44% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Exotic Sweaters:** The trend of incorporating vibrant and culturally-inspired designs into sweaters offers opportunities for disruptive innovation in the fashion industry. - **Expressive Eye Design:** The trend of using eye motifs in fashion, like the Big Eye Sweater, opens up opportunities for disruptive innovation in accessories and graphic design. - **Captivating and Busy Designs:** The trend of incorporating busy and visually captivating designs on sweaters creates opportunities for disruptive innovation in textile printing and manufacturing. ### Where This Applies - **Fashion Industry:** The fashion industry can capitalize on the trend of exotic sweaters by collaborating with artists and designers from different cultures to create unique and culturally-inspired garments. - **Accessories Industry:** The accessories industry can explore opportunities to create eye-themed accessories, such as bags or jewelry, inspired by the expressive eye design trend. - **Textile Manufacturing Industry:** The textile manufacturing industry can embrace the trend of busy and captivating designs by investing in advanced printing techniques and materials to create visually stunning and high-quality sweaters. ## Related on Trend Hunter - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Understated Festive Knitwear](https://www.trendhunter.com/trends/christina-fair-isle-cardigan.md) - [Sustainable Cable Knitwear](https://www.trendhunter.com/trends/eloise-wool-sweater.md) - [Jacket-Inspired Sweaters](https://www.trendhunter.com/trends/fleece-parka.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Lunar Festivity-Inspired Fashion Capsules](https://www.trendhunter.com/trends/year-of-the-dragon-collection-2.md) - [Soufflé Yarn Sweaters](https://www.trendhunter.com/trends/uniqlos-souffl-yarn.md) - [Playful Designer Knitwear Series](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch.md) - [Ornate Cashmere Knitwear](https://www.trendhunter.com/trends/embroidered-cashmere-sweater.md)