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# Mini Metallic Eyeshadow Palettes
Pat Mcgrath's Eye Ecstasy: Eye Shadow Palette Mini is Pint-Sized

By Katherine Pendrill | Published 2019-08-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/eye-ecstasy
References: [bustle](https://www.bustle.com/p/pat-mcgrath-has-28-eyeshadow-palettes-now-its-great-news-for-budget-beauty-lovers-18706484)

If you're looking for a way to pair down your makeup collection, you might want to consider Pat Mcgrath's new 'Eye Ecstasy: Eye Shadow Palette Mini.' Not only does the new palette come in a [travel-friendly size](https://www.trendhunter.com/trends/makeup-minis), but it also boasts a wallet-friendly price tag.

Pat McGrath's new Eye Ecstasy: Eye Shadow Palette Mini is a [five shade palette](https://www.trendhunter.com/trends/palettes-of-beautifying-eye-trends) that comes in two different versions. Each palette is made up of five stunning [metallic eyeshadow hues](https://www.trendhunter.com/trends/beauty-bento), with the Sublime palette made up of golden hues and the Subversive palette made up of bold jewel tones. Both of the mini palettes were created as a budget-friendly way to let consumers experiment with some of Pat Mcgrath's signature shades before buying one of the bigger and more expensive palettes.

Image Credit: *Pat McGrath.*

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 39% | Activity: 15% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Mini Metallic Eyeshadow Palettes:** Disruptive innovation opportunity: Creating budget-friendly versions of popular eyeshadow palettes to let consumers experiment with signature shades before committing to a larger purchase.
- **Travel-friendly Makeup Products:** Disruptive innovation opportunity: Developing makeup products that come in travel-friendly sizes to cater to the needs of on-the-go consumers.
- **Affordable Luxury Brands:** Disruptive innovation opportunity: Creating affordable versions of high-end beauty products to make luxury cosmetics more accessible to a wider range of consumers.

### Industries Being Reshaped

- **Beauty and Cosmetics:** Disruptive innovation opportunity: Introducing mini eyeshadow palettes with stunning metallic shades in the beauty and cosmetics industry to offer more choices to makeup enthusiasts.
- **Fashion and Accessories:** Disruptive innovation opportunity: Incorporating compact and travel-friendly makeup products into fashion and accessories industry offerings to provide convenience for consumers on the move.
- **Luxury Goods:** Disruptive innovation opportunity: Expanding affordable luxury brands in the luxury goods industry by producing high-quality makeup products at more accessible price points.

## Related on Trend Hunter

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- [Functional Mini Cosmetics](https://www.trendhunter.com/trends/make-it-mini-makeup.md)
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- [Disney-Inspired Eye Shadows](https://www.trendhunter.com/trends/mac-partnered-with-disney.md)
- [Miniature Makeup Packaging](https://www.trendhunter.com/trends/makeup-minis.md)
- [Compact Travel-Friendly Bronzers](https://www.trendhunter.com/trends/mini-biggy-bronzer.md)
- [Springtime Makeup Powders](https://www.trendhunter.com/trends/undereye-powder.md)
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