# Premium Under-Eye Treatments Arcona's Eye Dew® Plus is Effective and Scientifically Backed By Kalin Ned | Published 2025-12-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/eye-dew References: [arcona](https://www.arcona.com/product/eye-dew-plus.html)  Eye Dew® Plus by [Arcona](https://www.trendhunter.com/trends/oilfree-hydrating-gel) is positioned as a premium and nourishing treatment for the delicate skin surrounding the eyes. The product's advanced formulation is highly concentrated and incorporates several specialized compounds, including the "cutting-edge active Neodermyl," which addresses the appearance of [fine lines and wrinkles](https://www.trendhunter.com/trends/wrinkle-relaxing-eye-treatment). The formula also boasts illuminating Liquid Crystals, Arcona's proprietary [Antioxidant Spin Trap blend](https://www.trendhunter.com/trends/chebula-multicorrective-eye-patches), and fortified Vitamin C. With this strategic composition, Arcona's Eye Dew® Plus delivers intense moisturization while diminishing the visible signs and improving one's complexion. Arcona calls attention to its production methodology, highlighting factors such as cold processing, chirally correct formulations, and the avoidance of harmful additives. The brand also offers this premium treatment in small batches, with the aim of preserving the freshness of the ingredients. Image Credit: Arcona ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 49% | Activity: 61% | Freshness: 59% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Chirally-correct Skincare:** The use of chirally-correct formulations in skincare ensures that each ingredient is precisely targeted for effectiveness with reduced skin irritation. - **Small-batch Beauty Products:** Creating beauty products in small batches allows for enhanced ingredient freshness and quality control, catering to discerning consumers. - **Cold-processed Formulations:** Utilizing cold processing in cosmetic products preserves the potency and efficacy of active ingredients, appealing to health-conscious consumers. ### Where This Applies - **Cosmeceuticals:** This industry blends cosmetics with pharmaceuticals, providing innovative solutions that combine advanced science with beauty concerns. - **Anti-aging Skincare:** Focusing on the development of treatments that target signs of aging creates opportunities for breakthroughs in long-lasting youthfulness. - **Natural and Organic Beauty:** The increasing demand for natural formulations opens pathways for innovation in additive-free and environmentally conscious skincare solutions. ## Related on Trend Hunter - [Eye-Awakening Skin Creams](https://www.trendhunter.com/trends/nad-renewing-eye-cream.md) - [Eye Care Products](https://www.trendhunter.com/trends/byomas-undereye-solutions.md) - [Next-Gen Eye Treatments](https://www.trendhunter.com/trends/advanced-night-repair-eye.md) - [Kiwi-Inspired Facial Cleansers](https://www.trendhunter.com/trends/kiwiinspired-facial-cleanser.md) - [Corrective Eye Skincare](https://www.trendhunter.com/trends/multi-correxion-revive-glow-eye-balm1.md) - [Eye Care Duos](https://www.trendhunter.com/trends/depuff-eye-gel.md) - [White Tea-Powered Purifying Cleansers](https://www.trendhunter.com/trends/purifying-cleansers.md) - [Oil-Free Hydrating Gels](https://www.trendhunter.com/trends/oilfree-hydrating-gel.md) - [Premium Silky Skin Hydrators](https://www.trendhunter.com/trends/silk-hydrator.md)