# Stimulating Eye Contour Gels Herborist's Moisturizing Eye Gel Reduces Dark Spots and Puffiness By Jana Pijak | Published 2017-02-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/eye-contour-gel References: [herboristusa](http://herboristusa.com/product.php?productid=6&cat=3&page=1) Herborist's eye contour gel is designed to reduce common aging effects while refreshing and brightening one's skin. The product is lightweight and easy to apply, boasting a silky texture that doesn't appear heavy or greasy when applied. The Chinese skincare brand offers a myriad of naturally sourced anti-aging and anti-acne remedies and this best-selling product is designed to reduce [dark circles and under-eye puffiness](https://www.trendhunter.com/trends/byomas-undereye-solutions) effectively. In addition to stimulating blood flow and circulation, this [hydrating eye contour gel](https://www.trendhunter.com/trends/eye-contour-treatment) smooths the skin around one's eyes to reveal and more balanced texture overall. The product injects moisture while working to reduce the appearance of [fine lines, puffiness and discoloration](https://www.trendhunter.com/trends/brightening-and-depuffing-eye-cream) that can be a result of aging or prolonged stress. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 31% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Naturally Sourced Skincare:** Opportunity for brands to develop skincare products made from natural ingredients. - **Anti-aging Remedies:** Opportunity for brands to develop products that reduce signs of aging such as dark circles, fine lines, and puffiness. - **Hydrating Eye-contour Products:** Opportunity for brands to create gentle and effective hydrating products that target the delicate skin around the eyes. ### Where This Applies - **Skincare:** Opportunity for skincare brands to create naturally sourced anti-aging remedies that specifically target the delicate skin around the eyes. - **Wellness:** Opportunity for wellness brands to develop products that combine both traditional skincare practices with natural ingredients. - **Beauty:** Opportunity for beauty brands to expand their product offerings to include eye-contour gels that are lightweight, effective, and easy to apply. ## Related on Trend Hunter - [Depuffing Compact Eye Serums](https://www.trendhunter.com/trends/brightening-serum-concentrate.md) - [Hydrating Eye-Rejuvenating Gels](https://www.trendhunter.com/trends/aqua-bomb-depuffing.md) - [Moisturizing Hyaluronic Eye Gels](https://www.trendhunter.com/trends/hyaluronic-eye-gel.md) - [Circulation-Boosting Eye Treatments](https://www.trendhunter.com/trends/eagle-eyes-by-blendily.md) - [Research-Backed Eye Creams](https://www.trendhunter.com/trends/eye-matrix.md) - [Roll-On Eye Refreshers](https://www.trendhunter.com/trends/advanced-eye-serum.md) - [Under-Eye Gel Patches](https://www.trendhunter.com/trends/instantlift-eye-patches.md) - [Antioxidant-Fueled Eye Patches](https://www.trendhunter.com/trends/chebula-multicorrective-eye-patches.md) - [Marine Collagen Eye Gels](https://www.trendhunter.com/trends/matine-collagen-eye-gel.md)