# Rapping Bikers as Holiday Spokesmen Sears Golden Wish Sweepstakes Features Motley Crew By Alex Covert | Published 2008-12-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/extreme-rapping-bikers-sears-golden-wish-sweepstakes References: [trendhunter](http://www.trendhunter.com/alexcovert) & [sears.eprize.net](http://sears.eprize.net/goldenwish/index.tbapp?method=initialize_flash) Sears has brought a motley crew of [unlikely spokesmen](https://www.trendhunter.com/trends/mercedesbenz-cla) together for their Golden Wish Ticket Online Instant Win Game: Ty Pennington, LL Cool J and the guys from [Orange County Choppers](https://www.trendhunter.com/trends/the-art-of-vibes). You could win one of 40 golden wishes like a backyard makeover, a man’s basement paradise, or a dream media room. All you have to do to win (or to see the [animated celebrities](https://www.trendhunter.com/trends/skechers-no-t)) is visit the website at the Read More URL. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 8% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Collaborative Celebrity Campaigns:** Opportunities to bring together unlikely spokespeople to create unique and attention-grabbing marketing campaigns. - **Interactive Online Sweepstakes:** Creating engaging online experiences through interactive sweepstakes and instant win games. - **Dream Lifestyle Transformations:** Offering consumers a chance to win extravagant makeovers and personalized experiences, tapping into their desires for a dream lifestyle. ### Sectors Adopting This - **Retail:** Retailers can leverage collaborative celebrity campaigns to attract attention and drive sales. - **Entertainment:** Interactive online sweepstakes can be used by entertainment companies to promote new releases and engage fans. - **Home Improvement:** Opportunities for home improvement companies to showcase their products and services through dream lifestyle transformations. ## Related on Trend Hunter - [Beer-Branded Cash Giveaways](https://www.trendhunter.com/trends/molson-coors-santa.md) - [Streaming Service Sweepstakes](https://www.trendhunter.com/trends/lights-out-sports.md) - [Branded Sunrise Carolers](https://www.trendhunter.com/trends/sunrise-carolers.md) - [Rap Group-Collaborative Fashion](https://www.trendhunter.com/trends/wind-and-sea-2.md) - [Blockbuster Shopping Campaigns](https://www.trendhunter.com/trends/black-friday-ad.md) - [Branded Laundry Outfit Giveaways](https://www.trendhunter.com/trends/laundry-suit.md) - [Rapper-Inspired Easter Ads](https://www.trendhunter.com/trends/nova-starr.md) - [Athlete-Led Shopping Sprees](https://www.trendhunter.com/trends/holiday-shopping-sprint.md) - [Hip-Hop-Celebrating Margarita Kits](https://www.trendhunter.com/trends/teezo-touchdown-and-unwrp.md)