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# Upcycled-Auto Gaming Gear
This Mini Cooper Multimedia Chair Has Everything For Entertainment

By Yanis Rudzitis | Published 2011-02-25 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/extreme-multimedia-consoles
References: [bornrich](http://www.bornrich.com/entry/the-pimped-out-mini-cooper-gaming-chair-is-for-the-wealthy-gamers/) & [automotto](http://www.automotto.com/entry/a-mini-entertaining-multi-functional-console/)

This crazy Mini Cooper multimedia chair is not your regular piece of gaming gear. Made out of the front end of a black Mini Cooper, the Mini Cooper multimedia chair by David Gawthorpe has everything you'd need built right in.

From amplifiers, strobe lights and lasers, to fridge and remote-controlled smoke machines, the Mini Cooper multimedia chair has everything you can -- and can't -- imagine. Only one Mini Cooper multimedia chair has been built, but it has already been sold for an impressive £8,000 ($12,967).

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 12% | Activity: 34% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Upcycling-auto Gaming Gear:** Disruptive innovation opportunity: Creating gaming gear by repurposing automotive parts, providing a unique and immersive gaming experience.
- **Multimedia-chairs:** Disruptive innovation opportunity: Designing chairs with integrated multimedia features like amplifiers, strobe lights, and remote-controlled smoke machines to enhance entertainment experiences.
- **Personalized-furniture:** Disruptive innovation opportunity: Customizing furniture items, such as chairs, with specialized features to meet individual preferences and needs.

### Where This Applies

- **Gaming-equipment:** Disruptive innovation opportunity: Developing innovative gaming equipment that combines automotive elements and multimedia features to create a unique gaming experience.
- **Furniture-manufacturing:** Disruptive innovation opportunity: Exploring new design possibilities and technologies for manufacturing furniture with integrated multimedia functionalities.
- **Automotive-repurposing:** Disruptive innovation opportunity: Repurposing automotive parts to create unique furniture pieces that cater to the growing demand for innovative and customizable home entertainment solutions.

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