# Extremely Cheesy Macaroni Meals Annie's New Extreme Mac & Cheese Offerings Have 50% More Cheese By Katherine Pendrill | Published 2022-10-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/extreme-mac-cheese References: [chewboom](https://www.chewboom.com/2022/10/09/annies-introduces-new-extreme-mac-cheese-with-50-more-cheese/) & [annies](https://www.annies.com/products/extreme-cheese-shells-white-cheddar-mac-cheese)  Just when you thought Annie's Mac & Cheese couldn't get any better, the brand has just debuted two new Extreme Mac & Cheese offerings. According to Annie's, the new Extreme Mac & Cheese products contain 50% more cheese than the original, making them a dream dish for cheese lovers. The first of the new offerings is the Extreme Cheese Shells & White Cheddar Mac & Cheese, which is made with organic pasta shells and contains 50% more creamy cheese than the original Annie’s Shells and White Cheddar. The other new option is Annie's Extreme Cheese Shells & Real Aged Cheddar Mac & Cheese, which takes the brand's classic macaroni and cheese and kicks it up a notch with 50% more cheese than the original Annie’s Shells and Real Aged Cheddar. Both new products are available now from Target. Image Credit: Annie's ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 63% | Activity: 96% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Cheese-lover-friendly Products:** Companies can create new products with increased cheese content to cater to cheese-loving consumers - **Organic Ready-to-eat Meals:** Entrepreneurs can launch new businesses offering organic ready-to-eat meals that incorporate cheese heavily - **Private Label Mac & Cheese Offerings:** Retailers can offer private-label macaroni and cheese options with increased cheese content to compete with established food brands ### Sectors Adopting This - **Food Processing:** Food processing companies can innovate by using advanced food production technology to create cheesy food products - **Retail:** Retail companies can leverage this trend to drive increased traffic to stores and online platforms and offer more cheesy options to attract cheese lovers - **Organic Food:** Organic food companies can use high-quality ingredients to create cheesy food products that cater to health-conscious and cheese-loving consumers ## Related on Trend Hunter - [Extra-Cheesy Instant Pastas](https://www.trendhunter.com/trends/annies-now-cheesier-recipe.md) - [Nutrient-Rich Instant Macaronis](https://www.trendhunter.com/trends/annies.md) - [Extra-Cheesy Noodle Dishes](https://www.trendhunter.com/trends/noodles-company.md) - [Clean-Label Macaroni Meals](https://www.trendhunter.com/trends/deluxe-mac-and-cheese.md) - [Ready-Made Macaroni Meals](https://www.trendhunter.com/trends/annies-ovenbaked-mac-cheese.md) - [Gourmet Dairy-Free Macaroni Meals](https://www.trendhunter.com/trends/daiya-deluxe-mac-cheeze.md) - [Cheesy Shelf-Stable Macaroni Dishes](https://www.trendhunter.com/trends/stouffers-supreme-shells-cheese.md) - [Seasoned Cheesy Macaroni Products](https://www.trendhunter.com/trends/velveeta-shells-cheese.md) - [Cheesy Instant Macaroni Products](https://www.trendhunter.com/trends/ricearoni-macaroni.md)