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# Extreme Weather-Enduring Footwear
Season Three & Benjamin Edgar Debut the Extreme Conditions Range

By Grace Mahas | Published 2020-09-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/extreme-conditions
References: [seasonthree](https://seasonthree.com/collections/benjamin-edgar-for-season-three-extreme-conditions) & [benjaminedgar](https://www.benjaminedgar.com/)

The NYC-based direct-to-consumer footwear brand, Season Three, recently joined forces with the multimedia designer, Benjamin Edgar, to launch the new, [limited-edition of boots and laces](https://www.trendhunter.com/trends/oakley-factory-team-x-brain-dead), dubbed 'Extreme Conditions.' The range includes two long-haired “nappy” suede versions of Season Three’s flagship style, the [Ansel Boot](https://www.trendhunter.com/trends/vegan-cronut), and two sets of vibrant, custom lace.

Adam Klein, the Co-founder of Season Three, commented on the collaboration, stating: “We’ve long admired Ben's talent for redesigning everyday objects with exceptional materials. When we launched The Ansel Boot, Ben was one of the first people that we sent a pair to and we immediately began discussing ways to collaborate. The “Extreme Conditions” collection marries our penchant for purposeful and high-quality components and Ben’s fascination with material properties. Together, we were able to create something that feels adventurous but still authentic to both of our brands.”

Image Credit: Season Three

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 48% | Activity: 28% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Why This Trend Is Growing

- **Extreme Conditions Footwear:** Direct-to-consumer footwear brands are collaborating with designers to create limited-edition boots and laces that can withstand extreme weather conditions.
- **Nappy Suede Boots:** Footwear brands are experimenting with long-haired “nappy” suede for added weather endurance and unique aesthetics.
- **Custom Colored Laces:** Brands are providing customers with the ability to personalize their footwear through custom-colored laces.

### Industries Being Reshaped

- **Footwear:** Footwear companies can partner with designers to create new materials and functional designs that cater to customers who desire footwear that can endure extreme weather conditions.
- **Designer Collaborations:** Designers can collaborate with footwear companies to bring their unique vision to functional footwear that caters to customers who desire both aesthetics and function.
- **Customization:** Footwear companies can offer customizable options like colored laces that cater to customers who want personalized products.

## Related on Trend Hunter

- [Seasonal Collaborative Footwear Series](https://www.trendhunter.com/trends/engineered-garments-and-red-wing.md)
- [Utility Streetwear Footwear](https://www.trendhunter.com/trends/sorel-x-aries.md)
- [Weatherized Collaborative Hiking Boots](https://www.trendhunter.com/trends/euro-hiker-model.md)
- [Winter Boot Collabs](https://www.trendhunter.com/trends/the-adidas-x-moon-boot.md)
- [Textured Winter-Ready Boots](https://www.trendhunter.com/trends/timberland-3.md)
- [Streetwear-Inspired Snow Boots](https://www.trendhunter.com/trends/snow-boot.md)
- [Patterned Puffy Artisanal Shoes](https://www.trendhunter.com/trends/suicoke-and-story-mfg.md)
- [Sustainable Winter-Ready Footwear](https://www.trendhunter.com/trends/timberland-2.md)
- [Technical Collaborative Cover Boots](https://www.trendhunter.com/trends/coverboot.md)
