# Sustainable Next-Gen Perfumes Extrait Molecular de Parfum Features Circular Materials & Clean Tech By Laura McQuarrie | Published 2022-08-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/extrait-molecular-de-parfum References: [prnewswire](https://www.prnewswire.com/news-releases/aeir-envisions-the-future-of-luxury-with-extrait-molecular-de-parfum-301601971.html) & [aeir](https://www.aeir.com/) Aeir is introducing the next generation of luxury fragrance with the Extrait Molecular de Parfum, which spotlights bio-engineered formulations, clean technology and circular materials. These next-gen perfumes tap into processes originally developed by NASA, as well as the expertise of the design duo behind [Tesla's](https://www.trendhunter.com/trends/bo-the-turbo) Sustainability & Biomaterials Strategy, Yeezy's [Innovation & Future Lab Direction](https://www.trendhunter.com/trends/codegig-carbon) and LVMH's first Web-3 launch with Rimowa. In September 2022, the brand will be introducing the travel-sized Aeir Mini Fragrance Discovery Set with the first four molecular scents: Wet Stone, Grand Rose, Suede and Virgin Olive. This discovery set pairs the luxe scents with a refillable aluminum component. Looking to the future, Arie will be available on Aeir ID, described as" an experience-driven Web-3-ready subscription platform that features [Apple](https://www.trendhunter.com/trends/battery-swap-motorbikes) Wallet integration and "Tap to Collect" functionalities via NFC technology." ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 91% | Activity: 93% | Freshness: 12% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Circular Materials in Fragrance:** The use of circular materials in fragrances presents an opportunity for disruption in sustainable, eco-friendly, and innovative fragrance-making. - **Bio-engineered Formulations for Fragrance:** The use of bio-engineered formulations in fragrances presents an opportunity for disruption in sustainable and innovative fragrance-making. - **Clean Technology in Fragrance:** The integration of clean technology in fragrance-making presents an opportunity for disruption in sustainable and eco-friendly fragrance production. ### Where This Applies - **Fragrance Making Industry:** The fragrance-making industry can disrupt the market by incorporating circular materials, bio-engineered formulations, and clean technology in their production process to create innovative and sustainable fragrances. - **Luxury Goods Industry:** The luxury goods industry can leverage the growing demand for sustainable and eco-friendly products by producing fragrances with circular materials, bio-engineered formulations, and clean technology. - **Subscription-based Retail Industry:** The subscription-based retail industry can use Aeir ID's experience-driven subscription platform with Apple Wallet integration and 'Tap to Collect' functionalities via NFC technology to offer innovative and convenient ways for customers to purchase fragrances. ## Related on Trend Hunter - [AI-Developed Mediterranean Fragrances](https://www.trendhunter.com/trends/travertine-spa-atelier-fragrance.md) - [AI-Powered Perfume Houses](https://www.trendhunter.com/trends/generation-by-osmo.md) - [AI-Generated Futuristic Fragrances](https://www.trendhunter.com/trends/lafco.md) - [AI-Powered Scent Molecules](https://www.trendhunter.com/trends/scent-molecules.md) - [Immersive Fragrance Experiences](https://www.trendhunter.com/trends/petrichor.md) - [AI Scent Creation Platforms](https://www.trendhunter.com/trends/everyhuman.md) - [Next-Gen Emotive Fragrances](https://www.trendhunter.com/trends/lore.md) - [Subversive Floral Fragrances](https://www.trendhunter.com/trends/asop-aurner.md) - [Luxury Travel Fragrances](https://www.trendhunter.com/trends/af001.md)