# Charitable Gaming Initiatives Extra Life Lets Gamers Earn Charitable Credits and Badges By Jana Pijak | Published 2019-02-06 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/extra-life References: [extra-life.org](https://www.extra-life.org/index.cfm) Extra Life is a charitable platform that "unites thousands of gamers around the world to play games in support of their local Children's Miracle Network Hospital." The unique initiative transforms a fun past-time into a social good activity and simply requires gamers to sign up for free online. Once signed up, gamers are encouraged to "[fundraise and recruit](https://www.trendhunter.com/trends/the-community-cup)" by asking family and friends to either support them with donations or to join their team and play games to earn special badges to go toward making a difference. Extra Life Participants can unlock various [achievement badges](https://www.trendhunter.com/trends/starbucks-for-life-merrython) by linking their social media accounts to their fundraising profile and will achieve legacy avatar status with every year they are involved. Additionally, participants have the chance to unlock fundraising power-ups or gaming perks that are offered through the platform's community partners. Additionally, those who choose to donate a flat fee of $19 can become a Platinum Extra Lifer, accessing a limited edition prize pack which include a collectible medal, t-shirt and more. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 8% | Activity: 41% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Key Themes Behind This Trend - **Gamifying Charity:** Disruptive innovation opportunity: Create a platform that transforms various activities into charitable endeavors. - **Social Fundraising:** Disruptive innovation opportunity: Develop a platform that connects individuals with their social networks to raise funds for different causes. - **Achievement-based Philanthropy:** Disruptive innovation opportunity: Introduce a system where individuals earn badges or rewards based on their philanthropic achievements. ### Where This Applies - **Gaming:** Disruptive innovation opportunity: Integrate charitable initiatives within video games to engage users in supporting charitable causes. - **Crowdfunding:** Disruptive innovation opportunity: Create a crowdfunding platform specifically designed for social fundraising and charitable donations. - **Nonprofit Sector:** Disruptive innovation opportunity: Develop tools and technologies to streamline and enhance fundraising efforts for nonprofit organizations. ## Related on Trend Hunter - [Gamer-Targeted Donor Campaigns](https://www.trendhunter.com/trends/virtual-donors.md) - [Charitable Esports Projects](https://www.trendhunter.com/trends/esports-for-good.md) - [Gamified Crowdfunding Platforms](https://www.trendhunter.com/trends/tiltify-personal.md) - [Gamified Charity Events](https://www.trendhunter.com/trends/park-beyond.md) - [Do-Good Metaverse Campaigns](https://www.trendhunter.com/trends/comic-relief-us-and-nickelodeon.md) - [Charitable Esports Tournaments](https://www.trendhunter.com/trends/brawlhalla-world-championship.md) - [Esports Make-A-Wish Deals](https://www.trendhunter.com/trends/make-a-wish.md) - [Exclusive Gamer Gift Cards](https://www.trendhunter.com/trends/candy-crush-saga-gift-card.md) - [Esports Harm Prevention Programs](https://www.trendhunter.com/trends/ygam.md)