# Delicately Expressive Fashion Editorials MISBHV Spring/Summer 2018 is Minimalist & Timeless By Kalin Ned | Published 2018-05-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/expressive-fashion References: [hbx](https://hbx.com/journal/2018/4/misbhv-spring-summer-2018-collection-new-arrivals) & [hbx](https://hbx.com/women/brands/misbhv) With an expressive fashion editorial, [HBX](https://www.trendhunter.com/trends/human-made-drop) exhibits the Spring/Summer 2018 offerings of contemporary streetwear brand MISBHV. The photoshoot, conducted by Carol Tam, communicates the timeless silhouettes and their subdued retro detailing with a delicately youthful and carefree aesthetic. The MISBHV's Spring/Summer 2018 capsule of contemporary and expressive fashion is defined by HBX as carrying an ambiance that is termed "Post-Soviet cool." The editorial highlights a few noteworthy pieces like the ultra-compact and Poland-manufactured [Monogram](https://www.trendhunter.com/trends/monogram-line) Belt Bag, as well as the similarly patterned Monogram Leather Ankle Boots. The MISBHV's logo-heavy aesthetic has become well-known in the fashion industry due to its endorsement from stars like Rihanna, A$[AP](https://www.trendhunter.com/trends/audemars-piguet-x-ambush) Rocky and Kylie Jenner. Hence, this is why the expressive fashion editorial puts these MISBHV items to the forefront. Photo Credits: [Carol Tam](https://www.instagram.com/carol_tam/?hl=en) ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 94% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Expressive Fashion Editorials:** Disruptive innovation opportunities include incorporating augmented reality technology to create interactive fashion editorials. - **Minimalist Fashion:** Disruptive innovation opportunities involve developing sustainable and eco-friendly materials and manufacturing processes for minimalist fashion brands. - **Timeless Silhouettes:** Disruptive innovation opportunities lie in the implementation of 3D printing technology to create customizable and on-demand timeless fashion pieces. ### Who This Affects Most - **Fashion Photography:** Disruptive innovation opportunities exist in leveraging artificial intelligence and machine learning to enhance and automate fashion photography processes. - **Streetwear:** Disruptive innovation opportunities include integrating smart textiles and wearable technology into streetwear designs for enhanced functionality and connectivity. - **Celebrity Fashion Endorsement:** Disruptive innovation opportunities lie in leveraging blockchain technology to create transparent and secure platforms for celebrity fashion endorsements. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Spring-Centric Technical Fashion](https://www.trendhunter.com/trends/hyke-1.md) - [In-House Seasonal Fashion Capsules](https://www.trendhunter.com/trends/hs05.md) - [Luxurious Spring-Ready Streetwear](https://www.trendhunter.com/trends/ambush-5.md) - [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md)