# Consolidated Olympics Websites The 'Explore London 2012' Facebook Page is Your Starting Point By Jennifer Gosnell | Published 2012-06-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/explore-london-2012 References: [techdigest](http://www.techdigest.tv/2012/06/facebook-explore-london-2012-page.html) & [facebook](https://www.facebook.com/pages/olympics) If you're looking to get live updates on the action at the London 2012 Olympics this summer, make sure to check out the 'Explore London 2012' [Facebook](https://www.trendhunter.com/trends/facebook-debuts-at-stagecoach) page. The page lists everything from [athletes to sports and team stats](https://www.trendhunter.com/trends/athlete-marketing-platform). By going and finding your favorites in this easy, consolidated manner, you simply 'like' them and get the updates as soon as they're up on Facebook -- meaning that you're on top of the 2012 Olympic news and action. The smart, easy-to-use web page is also a great way to [interact with other sports fans](https://www.trendhunter.com/trends/fans-have-more-friends) of your favorite team, athlete or sport. With so many options to choose from, browse through and you very well might find a favorite sport you hadn't thought to follow before. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 29% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Live Updates:** Opportunity for a platform that provides real-time updates for major events and sports competitions. - **Consolidated Information:** Opportunity to create a centralized hub for comprehensive and easily accessible data on specific events or topics. - **Social Media Sports Interaction:** Opportunity to build a social media platform specifically designed for sports fans to engage and connect with each other. ### Sectors Adopting This - **Event Updates and Notifications:** Disruptive innovation opportunity for companies that specialize in delivering real-time event updates and notifications to users. - **Information Aggregation:** Disruptive innovation opportunity for platforms that collect and present information from various sources in a consolidated and user-friendly manner. - **Social Media Platforms for Sports:** Disruptive innovation opportunity for social media platforms tailored specifically to the needs and interests of sports fans. ## Related on Trend Hunter - [Social Media Aggregators](https://www.trendhunter.com/trends/feed-page.md) - [Exclusive Olympic Viewing Events](https://www.trendhunter.com/trends/airbnb-musee-dorsay.md) - [Immersive Sports Fan Platforms](https://www.trendhunter.com/trends/sports-fan-communities.md) - [Olympic Metaverse Partnerhips](https://www.trendhunter.com/trends/team-usa-ultimate-obby.md) - [Endurance Athlete-Specific Social Networks](https://www.trendhunter.com/trends/front-pack.md) - [Personal Care-Focused Olympic Initiatives](https://www.trendhunter.com/trends/champions-clubhouse.md) - [Olympian-Approved Makeup Products](https://www.trendhunter.com/trends/loral-paris-cosmetics.md) - [Connection Platform Experiences](https://www.trendhunter.com/trends/facebook-debuts-at-stagecoach.md) - [Social Sports Applications](https://www.trendhunter.com/trends/ea-sports-app.md)