# Vehicle Vixen Editorials The Exit Magazine Summer 2012 Photoshoot Stars a Seductive Julia Frauche By Meghan Young | Published 2012-06-05 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/exit-magazine-summer-2012 References: [fashiongonerogue](http://fashiongonerogue.com/julia-frauche-drive-benny-horne-exit-shoot/) & [exitmagazine](http://www.exitmagazine.co.uk/) A vehicle vixen in the Exit Magazine Summer 2012 editorial, model Julia Frauche poses seductively in front of New York-based photographer Benny Horne’s lens. Gritty and grimey with no shortage of glamor, the photoshoot brings life to an otherwise [automobile wasteland](https://www.trendhunter.com/trends/sergio-hudson) in the form of a svelte beauty. The Exit Magazine Summer 2012 editorial showcases [sexy and edgy high fashion looks](https://www.trendhunter.com/trends/contemporary-femininity), all of which have been put together by stylist Melissa Ventosa Martin. Pulling from the racks of such labels as [Louis Vuitton](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026), Jen Kao, Alexander Wang, Proenza Schouler, Maison Martin Margiela, Marc Jacobs, Altuzarra, Isabel Marant, Armani and Christopher Kane, the looks are dark and skin-revealing. The sultry outfits were perfected by hairstylist Shin Arima and makeup artist Chiho Omae. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 85% | Activity: 40% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Automotive Fashion Editorials:** Disruptive innovation opportunity: Explore collaborations between fashion brands and automotive companies to create unique and visually striking editorial photoshoots. - **Gritty Glamor Photography:** Disruptive innovation opportunity: Develop new techniques and concepts that combine grit and glamour in photography to create visually captivating images. - **Seductive Street Style:** Disruptive innovation opportunity: Create a platform that promotes and showcases edgy and alluring street-style fashion photography featuring unique backdrops like automobile wastelands. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunity: Explore new ways of incorporating street style and edgy elements into high fashion. - **Automotive:** Disruptive innovation opportunity: Collaborate with fashion brands and photographers to create visually impactful content that showcases the intersection of fashion and automotive design. - **Photography:** Disruptive innovation opportunity: Develop new techniques and concepts that combine grit and glamour in photography to create visually captivating images. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Haute Auto Pattern Campaigns](https://www.trendhunter.com/trends/audi-car-couture.md) - [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Bedazzled Sequin Luxe Cars](https://www.trendhunter.com/trends/mystique-allure.md) - [Toy Car-Inspired Fashion Capsules](https://www.trendhunter.com/trends/hot-wheels-and-maje.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)