# Coffee-Based Body Scrubs This Exfoliating Body Wash Helps to Fight the Signs of Aging By Katherine Pendrill | Published 2015-11-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/exfoliating-body-wash References: [jarfulofgoodness](http://www.jarfulofgoodness.com/decadent-coffee--dead-sea-salt-scrub.html) The Manila-based company 'Jarful of Goodness' is selling an exfoliating body wash made from ground coffee, coconut oil and dead sea salt. Unlike synthetic microbeads, coffee ground are a natural exfoliant. This product relies on coffee grounds to remove dead skin cells in a gentle and natural way. The 'Decadent Coffee & Dead Sea Salt Scrub' is an exfoliating body wash that is perfect for dry skin. The product itself is made from a combination of coffee grounds, coconut oil and dead sea salt. The coffee acts as a natural exfoliant and helps to scrub away dead skin cells. In addition to improving skin texture, coffee actually helps to improve circulation. As a result, the scrub can slow down the [aging process](https://www.trendhunter.com/trends/western-republic-body-wash) and even minimize the appearance of cellulite temporarily. The coffee-based body scrub provides a natural alternative for consumers who are looking for exfoliating products that are free of microbeads. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 14% | Activity: 17% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Natural Skincare Products:** The trend towards using natural ingredients in skincare products provides opportunities for companies to create innovative products using natural exfoliants like coffee grounds. - **Anti-aging Skincare:** The use of coffee grounds in skincare products to improve circulation and minimize the appearance of cellulite presents opportunities for companies to create innovative anti-aging products. - **Sustainable Beauty:** The use of natural exfoliants like coffee grounds in skincare products and the trend towards reducing synthetic microbeads presents opportunities for companies to create sustainable beauty products. ### Who This Affects Most - **Beauty:** Companies in the beauty industry can capitalize on the trend towards natural and sustainable skincare products by incorporating coffee grounds into their products. - **Wellness:** Companies in the wellness industry can incorporate coffee ground exfoliation into their offerings as part of a holistic approach to health and beauty. - **Coffee:** The coffee industry can explore opportunities to create value-added products like coffee-based exfoliants for the beauty and wellness industries. ## Related on Trend Hunter - [Coconut-Based Exfoliating Cleansers](https://www.trendhunter.com/trends/propre-body-care.md) - [Beverage-Inspired Body Scrubs](https://www.trendhunter.com/trends/hot-coco-coconut-oil-body-scrub.md) - [Coffee-Powered Soap Bars](https://www.trendhunter.com/trends/coffee-soap-bar.md) - [Refillable Body Butters](https://www.trendhunter.com/trends/buffing-butter-body-scrub.md) - [Exfoliating Dual-Purpose Scrubs](https://www.trendhunter.com/trends/odele-scalp-body-scrub.md) - [Exfoliating Full-Body Scrubs](https://www.trendhunter.com/trends/bikini-and-body-scrub.md) - [Exfoliating Shower Foams](https://www.trendhunter.com/trends/exfoliating-body-washes.md) - [Skin-Balancing Whipped Scrubs](https://www.trendhunter.com/trends/niacinamide-body-scrub.md) - [Decadent Exfoliant Bars](https://www.trendhunter.com/trends/affogato-lorange-buffing-bar.md)