# Yellow Blockline Buildings ExCel Phase 2 by Grimshaw is Sure to Stand Out By Annie Ho | Published 2010-07-10 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/excel-phase-2-by-grimshaw References: [dezeen](http://www.dezeen.com/2010/07/09/excel-phase-ii-by-grimshaw/) & [grimshaw-architects](http://www.grimshaw-architects.com/launcher.html?in_projectid=) The design of the ExCel Phase 2 by Grimshaw is simply amazing. The building is supposed to be built in London, and its stand-out feature is that of a [giant yellow line](https://www.trendhunter.com/trends/crafted-world-exhibition-1) highlighting the building's edge. The edifice was built in such a way that pedestrians are able to see what's going on inside the building from the street (and vice versa). The ExCel Phase 2 by Grimshaw features an extension for an additional 32,500 square meters, and has ample space for [exhibitions and recreational use](https://www.trendhunter.com/trends/jean-nouvel-2) alike. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 60% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Exhibition Space Design:** Architects and designers can explore innovative ways to create exhibition spaces that are easily visible and accessible to pedestrians from outside the building. - **Building Edge Highlighting:** Including a bold and eye-catching feature, such as a yellow blockline, can make buildings stand out from the crowd and attract attention. - **Mixed-use Buildings:** As organizations and communities increasingly demand flexible and multipurpose spaces, mixed-use buildings that can accommodate a range of activities and events are becoming more popular. ### Who This Affects Most - **Architecture:** Architects can leverage new technologies and design techniques to create buildings that are visually striking, useful, and functional. - **Real Estate:** Developers can explore new designs and trends that appeal to buyers and renters, particularly those seeking flexible and multipurpose spaces for living, working, and socializing. - **Event and Exhibition Management:** As exhibition spaces become more innovative and accessible, event planners and managers can explore new ways to create engaging and immersive experiences for attendees. ## Related on Trend Hunter - [Large Concrete Educational Buildings](https://www.trendhunter.com/trends/ucl-east-marshgate.md) - [Ribbon-Like Dynamic Structures](https://www.trendhunter.com/trends/capital-international-exhibition.md) - [Harmonious Gridded Office DEsigns](https://www.trendhunter.com/trends/n2-building.md) - [Stepped Office Blocky Buildings](https://www.trendhunter.com/trends/landsec.md) - [Large Headquarter-Transformed Housing](https://www.trendhunter.com/trends/hayes-park-central.md) - [Neon Illustation-Donned Buildings](https://www.trendhunter.com/trends/crafted-world-exhibition-1.md) - [Red Concrete Exhibition Centers](https://www.trendhunter.com/trends/red-box.md) - [Precast Brick Facade Housing](https://www.trendhunter.com/trends/cosway-street.md) - [Captivating Viewpoint-Integrated Exhibitions](https://www.trendhunter.com/trends/portlantis.md)