One of my favorite actors, Ewan McGregor, is featured in a playful and fun photo shoot by Alexi Lubomirski.
Alexi captured Ewan McGregor posing as a bunny, a bear and smoking with a big beard and eyebrows made of shaving cream.
And for fun, I added a couple of images of Ewan in a kilt... just because.
Implications - Smart companies know that celebrities instantly make any advertisement or artwork more interesting to consumers -- especially when they involve silly or comical twists on the expected. This is a fact that successful marketers are well aware of, and which opens up a surprisingly effective way in which to get your target market's attention in a big way.
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