# Internet Stardom Path Graphics The ‘Evolution of Social Media Users’ Infographic is Co By Trenton Millar | Published 2012-08-14 | Social Media Source: Trend Hunter, https://www.trendhunter.com/trends/evolution-of-social-media-users References: [bitrebels](http://www.bitrebels.com/social/true-evolution-of-a-social-media-user) & [vigneshwar.tumblr](http://vigneshwar.tumblr.com/) This Evolution of Social Media Users infographic is a spot-on depiction of the path that social media users begin, but only a select few finish. Beginning on any [social network](https://www.trendhunter.com/trends/custom-social-media) is a slow process. You have few friends and don’t know what is going on. With some work, you graduate to become a “Liker” who gives approval to brands, people and places that you enjoy. Likers turn into “Viewers,” who are hungry for content, but do not want to actually participate much. “Writers” begin [writing content](https://www.trendhunter.com/trends/social-media-kit) for others to consume. Writers become “Promoters” who [share and support](https://www.trendhunter.com/trends/nut-tree) their favorite things and choices. Finally, a very select few become “Evangelists.” These social media celebrities have a devout following that they can bring around with them. This seems to be an accurate evolutionary theory -- Darwin would be proud. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 48% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia) ## Key Themes ### What Makes This Trend Stand Out - **Evolution of Social Media Users:** Disruptive innovation opportunity: Develop new strategies and tools to help users navigate the different stages of social media engagement. - **Likers to Viewers:** Disruptive innovation opportunity: Create platforms that cater to the needs of viewers who are interested in consuming content without actively participating. - **Writers to Evangelists:** Disruptive innovation opportunity: Build platforms that empower writers to become influential promoters and eventually evolve into social media celebrities. ### Sectors Adopting This - **Social Media:** Disruptive innovation opportunity: Develop algorithms and personalized features to enhance user experience and engagement on social media platforms. - **Content Creation:** Disruptive innovation opportunity: Create innovative tools and platforms that make content creation more accessible and engaging for writers. - **Influencer Marketing:** Disruptive innovation opportunity: Develop advanced analytics and measurement tools to identify and partner with social media influencers in more effective and efficient ways. ## Related on Trend Hunter - [Visualized Social Media Data](https://www.trendhunter.com/trends/instagraph.md) - [Creative Online Social Networks](https://www.trendhunter.com/trends/bf-island.md) - [AI-Driven Social Networks](https://www.trendhunter.com/trends/socialai.md) - [Interactive Fame Countdowns](https://www.trendhunter.com/trends/thats-one-second.md) - [Niche Interest Social Networks](https://www.trendhunter.com/trends/spiral-social.md) - [Social Content Creators](https://www.trendhunter.com/trends/smilesflow.md) - [Varsity Influencer Teams](https://www.trendhunter.com/trends/varsity-influencer-teams.md) - [Social Media Creator Hubs](https://www.trendhunter.com/trends/creator-labs.md) - [Social Media Notes Expansions](https://www.trendhunter.com/trends/tiktok-notes.md)