# Esports Crypto Partnerships Evil Geniuses Unites with Crypto Casino Thunderpick as Marquee Partner By Kanesa D | Published 2023-05-23 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/evil-geniuses References: [esportsinsider](https://esportsinsider.com/2023/05/evil-geniuses-partnership-thunderpick) & [evilgeniuses.gg](https://evilgeniuses.gg/)  Evil Geniuses, a prominent esports organization based in North America, has recently joined forces with Thunderpick, a leading cryptocurrency betting platform. This strategic partnership marks a significant milestone as Thunderpick takes on the role of Marquee Partner for all of Evil Geniuses' CS:GO teams. This includes EG Blue, EG Black, and EG Gold, representing a comprehensive collaboration that spans across multiple competitive squads. Only Evil Geniuses’ CS:GO teams are included in the partnership. By aligning their strengths, Evil Geniuses and Thunderpick aim to leverage their respective expertise and resources to propel the success and growth of the CS:GO teams. This partnership strengthens their positions within the esports industry and creates exciting opportunities for fans and enthusiasts to engage with the teams and their performances. Image Credit: Evil Geniuses, Thunderpick ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 5% | Activity: 11% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### What's Driving This Trend - **E-sports Betting:** There is an opportunity for more e-sports organizations to partner with cryptocurrency betting platforms and drive the growth of e-sports betting. - **Cryptocurrency Sponsorship:** More cryptocurrency companies can sponsor e-sports organizations as a new marketing channel to reach their target audience. - **E-sports Collaboration:** E-sports organizations partnering and collaborating with different industries can revolutionize the way e-sports is perceived and consumed. ### Who This Affects Most - **Cryptocurrency:** Cryptocurrency companies can establish new marketing channels by partnering with e-sports organizations. - **Gaming:** More gaming companies can explore sponsorship opportunities within the e-sports industry as a viable marketing channel for their products. - **Media & Entertainment:** Media and entertainment companies can leverage e-sports as a new platform and engage with younger audiences to stay relevant. ## Related on Trend Hunter - [Esports Bitcoin Tournaments](https://www.trendhunter.com/trends/thunderpick.md) - [Esports Crypto Partnerships](https://www.trendhunter.com/trends/bc-game.md) - [Femme-Focused Tournament Series](https://www.trendhunter.com/trends/thunderpick-1.md) - [Esports Betting Partnerships](https://www.trendhunter.com/trends/00nation.md) - [Esports Cryptocurrency Partnerships](https://www.trendhunter.com/trends/riot-games-coinbase.md) - [Esports Organizer Partnerships](https://www.trendhunter.com/trends/tradeitgg.md) - [Dedicated Crypto Content Creators](https://www.trendhunter.com/trends/immortals-invasion.md) - [Unique Betting Partnership Deals](https://www.trendhunter.com/trends/heroic-raze-betting.md) - [Marketing-Focused Esports Deals](https://www.trendhunter.com/trends/m88-mansion.md)