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# Bad Luck Bracelets
These Evil Eye Amulets will Avert Wicked Influences

By Michal Scott | Published 2010-08-04 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/evil-eye-amulets
References: [amuletgifts](http://www.amuletgifts.com/Evil-Eye-Amulets/)

These evil eye amulets by AmuletGifts.com have the power to avert wicked influences. Balls or disks which have white and blue circles representing an evil eye are common apotropaic talismans in Middle Eastern, Greek, Turkish and Jewish culture.

This blue eye in these evil eye amulets are often used on [hamsa hands](https://www.trendhunter.com/trends/wonders-of-nature), on which it is often placed in the center. The word "hamsa" means "five" in Hebrew and alludes to the fingers of the hand.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 22% | Activity: 12% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Religious](https://www.trendhunter.com/religious)

## Key Themes

### What's Driving This Trend

- **Evil Eye Amulets:** Creating and marketing evil eye amulets as a trendy fashion accessory for protection against negative energies.
- **Apotropaic Talismans:** Designing and selling various apotropaic talismans inspired by different cultures and their beliefs in warding off evil.
- **Hamsa Hand Symbolism:** Exploring the symbolism of the hamsa hand and incorporating it into stylish and meaningful jewelry designs.

### Who This Affects Most

- **Fashion Accessories:** Integrating evil eye amulets into fashion accessories to offer consumers a stylish way to protect against negative influences.
- **Jewelry:** Incorporating different cultural talismans, like evil eye amulets, into jewelry designs to attract customers who value symbolism and spiritual protection.
- **Gifts and Souvenirs:** Creating and promoting evil eye amulets and apotropaic talismans as unique gifts or souvenirs that carry a sense of cultural meaning and protection.

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