# Droplet-Shaped Water Displays This Evian Water Display Uses Its Product as Inspiration By Michael Baxter | Published 2014-02-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/evian-water References: [coroflot](http://www.coroflot.com/ibrahimbozkurt/Evian-Water-Bottle-FSU) & [evian](http://www.evian.com/en_CA) Evian Water is one of the big names in [luxury natural bottled water](https://www.trendhunter.com/trends/eternal-water). Considering its standing, this water droplet point of sale display is right in their wheelhouse. Evian is known as a luxury brand for bottled water. While the idea seems strange as many people would rather just get their water form the tap, there is a huge market for the brand, specifically [Hollywood](https://www.trendhunter.com/trends/hollywoodthemed-games) stars. This point of sale display is design at its finest. The display uses the source material of the brand, water and makes a simple but effective double droplet display. The display houses four racks and is unmistakable with other water bottle brands due to the Evian water mark on the top. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 93% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Luxury Water Displays:** Creating visually appealing water displays can be a way for luxury water brands to differentiate themselves from competitors and attract premium consumers. - **Product-inspired Displays:** Using the product itself as inspiration for point-of-sale displays can create a strong brand identity and add value to the consumer experience. - **Design Innovation in Retail:** Using design to create unique and memorable in-store experiences can increase brand awareness and drive sales. ### Industries Being Reshaped - **Luxury Bottled Water:** Creating visually appealing water displays can be an opportunity for luxury bottled water brands to differentiate themselves from competitors and attract premium consumers. - **Retail Design:** Incorporating innovative design elements like product-inspired displays can make retail spaces stand out and create a strong brand identity. - **Consumer Goods:** Design innovation in retail can benefit companies in the consumer goods sector by increasing brand awareness and driving sales through unique in-store experiences. ## Related on Trend Hunter - [Creative Constellation Water Bottles](https://www.trendhunter.com/trends/evian-x-coperni.md) - [Artist-Designed Water Bottles](https://www.trendhunter.com/trends/evian-and-moncler.md) - [Hydrating Festival Pop-Ups](https://www.trendhunter.com/trends/club-hydration.md) - [Limited-Edition Glass Water Bottles](https://www.trendhunter.com/trends/fountain-of-youth-bottles.md) - [Beneficial Carbonated Waters](https://www.trendhunter.com/trends/evian-carbonated-water.md) - [Recyclable Packaging Sparkling Waters](https://www.trendhunter.com/trends/canned-sparkling-water.md) - [Bottle-Free Beverage Dispensers](https://www.trendhunter.com/trends/bon-aqua-water-bar.md) - [Gourmet Water Bars](https://www.trendhunter.com/trends/aqua-water-bar.md) - [Water-Celebrating Art Installations](https://www.trendhunter.com/trends/aqua-gallery.md)