# Employee-Designed Milk Cartons EveryDay Milk Shares Artwork by the Town and Country Markets Team By Laura McQuarrie | Published 2023-05-11 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/everyday-milk References: [shorelineareanews](https://www.shorelineareanews.com/2023/02/town-and-country-markets-launches-new.html) & [townandcountrymarkets](https://townandcountrymarkets.com/shop-overview)  Family-owned [Town & Country Markets](https://www.trendhunter.com/trends/seasonal-assortment), a regional chain in Seattle, introduced a line of private-label [EveryDay Milk](https://www.trendhunter.com/trends/birds-eye-and-tefal) and along with it, employee-designed milk cartons. In this line of private-label milk, there are six varieties and each one sports a different original work of art “inspired by the wonders of milk.” Employees who contributed to the project included a bakery decorator, a checker, a front-end clerk and a food service clerk. These milk cartons adorned with [employee-created artwork](https://www.trendhunter.com/trends/core-legends) bring a unique sense of pride and community to a family business. Each colorful carton features the name and title of the employee who submitted the design, as well as the location of the store where they work. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 36% | Activity: 42% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Employee-designed Packaging:** Companies can tap into their employees' creativity and pride to design unique packaging that creates a stronger sense of community. - **Private-label Products:** Private-label products can be an effective way for businesses to differentiate themselves and foster a sense of ownership among employees and customers. - **Art-inspired Packaging:** Incorporating art into product packaging can add a unique touch and create a more visually appealing product that stands out on the shelf. ### Sectors Adopting This - **Retail:** Retail businesses can create a stronger sense of community and brand loyalty by incorporating employee-designed packaging into their private-label products. - **Food and Beverage:** Incorporating unique, visually appealing packaging designs on food and beverage products can help businesses differentiate themselves and attract customers. - **Art and Design:** Businesses can partner with artists and designers to create visually stunning packaging designs that set their products apart from competitors. ## Related on Trend Hunter - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md) - [Vintage Dairy-Inspired Packaging](https://www.trendhunter.com/trends/cabot-triple-cream.md) - [Augmented Reality Milk Cartons](https://www.trendhunter.com/trends/emmi-milk-cartons.md) - [Carton-Packaged Milk Vodkas](https://www.trendhunter.com/trends/black-cow-pure-milk-vodka.md) - [Playful Coffee Packaging](https://www.trendhunter.com/trends/sunday-coffee-project.md) - [Social Good Dairy Campaigns](https://www.trendhunter.com/trends/tops-friendly-markets-and-garelick-farms.md) - [Milk Dunking Ritual Campaigns](https://www.trendhunter.com/trends/oreo-cows.md) - [Convenience Store Milk Promotions](https://www.trendhunter.com/trends/jacksons-food-stores.md)