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# Minimalist Laid-Back Menswear
PICANTE Launches Its Crisp and Concise 'Everyday' Collection

By Niko Pajkovic | Published 2022-08-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/everyday-collection-1
References: [hypebeast](https://hypebeast.com/2022/8/picante-every-day-collection-spring-summer-22) & [picante.shop](https://www.picante.shop/)

UK-based fashion label [PICANTE](https://www.trendhunter.com/trends/crisp-w6) has announced the launch of its latest collection titled 'PICANTE everyday.' Much like its other capsules released this year -- 'Class of 2022' and 'Summer Tee' -- the new collection delivers a range of laidback styles featuring oversized cuts and minimal detailing.

In addition, the line has been designed so that each garment ages with intention every time it is worn. A definite standout piece is the oversized polo sweatshirt, which features a cropped waist and dropped shoulders. The sweater is also made from [organic cotton](https://www.trendhunter.com/trends/pac-collection) and comes with a button collar design rather than a hood. The rest of the capsule is made up of mesh shorts, which arrive in blue and black.

Image Credit: PICANTE

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 33% | Activity: 12% | Freshness: 12%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Laidback Menswear:** Opportunity to launch new lines of clothing that offer comfortable yet fashionable and minimalist designs.
- **Organic Materials:** Disruptive innovation opportunity to create a new line of fashion products made entirely from organic and sustainable materials that are friendly to the environment.
- **Intentional Aging:** Opportunity to explore the use of textiles that age intentionally and transform with every wear, giving the clothing unique properties.

### Sectors Adopting This

- **Fashion:** The clothing industry can create new collections or release a new line of clothing that is specially designed to suit the minimalist and laid-back fashion trend.
- **Sustainability:** Environmentally conscious companies can leverage this fashion trend to create sustainable clothing made out of organic and recyclable materials.
- **Textile and Apparel Manufacturing:** Manufacturing companies in the clothing industry can create clothes using robust and textured fabrics to offer comfort with a unique style.

## Related on Trend Hunter

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- [Layered Utility Fashion](https://www.trendhunter.com/trends/graphpaper-yoke.md)
- [Apparel Drop Additions](https://www.trendhunter.com/trends/percival-ss25-drop-2.md)
- [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md)
