# Custom Event-Finding Apps The 'riite' App Helps You Discover Events Near You to Explore By Michael Hemsworth | Published 2017-07-15 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/events-near-you References: [betalist](https://betalist.com/startups/riite) & [riite.co](https://riite.co) Finding events near you usually means combing through lists in order to find ones that interest you, which is something the 'riite' app looks to make a task of the past. The 'riite' app works by having you simply sort through events on a swiping basis in order to find matches that are customized to your preferences. Users can simply [swipe right on events](https://www.trendhunter.com/trends/foodie-call) they're interested in or swipe left to let the system know they aren't interested to help customize the events that will be displayed going forward. The 'riite' app helps find events near you in an easy manner in order to make it faster and more efficient to [find something to do](https://www.trendhunter.com/trends/up-2-tonight) that's in line with your interests. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 12% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What Makes This Trend Stand Out - **Custom Event-finding Apps:** Apps which help you discover events near you are gaining popularity as they offer easy and time-saving ways of finding events based on personal preferences, without the need for manually going through lists. - **Swiping Interfaces:** Event-finding apps with swiping interfaces, such as 'riite,' are disrupting the traditional event-finding process and saving users time by allowing them to quickly sort through events based on their interests. - **Personalized Recommendations:** Event-finding apps with personalized recommendations, like 'riite,' are revolutionizing the way people discover events and offering a targeted approach based on user preferences. ### Sectors Adopting This - **Event Planning:** The event planning industry can leverage custom event-finding apps to offer faster, more targeted and personalized services to their clients, helping them maximize attendance. - **Hospitality:** Hotels and restaurants can partner with event-finding apps like 'riite' to offer unique experiences to their customers and help them discover local events. - **Advertising/marketing:** Brands can sponsor events on event-finding apps to promote their products or services to a targeted audience, resulting in more efficient and cost-effective advertising. ## Related on Trend Hunter - [AI-Powered Socialization Apps](https://www.trendhunter.com/trends/bu-app.md) - [Concert Discovery Platform](https://www.trendhunter.com/trends/shazam-events.md) - [Innovative Activity-Finding Apps](https://www.trendhunter.com/trends/we-outside.md) - [Community-Oriented Meetup Apps](https://www.trendhunter.com/trends/flying-pig-app.md) - [Local Event Planners](https://www.trendhunter.com/trends/knowhere.md) - [Swipeable Book Discovery](https://www.trendhunter.com/trends/bookswipr.md) - [Swipe-Based Restaurant Apps](https://www.trendhunter.com/trends/social-eats.md) - [Live Music Finders](https://www.trendhunter.com/trends/ckord.md) - [Comprehensive Festival Apps](https://www.trendhunter.com/trends/festivawl.md)