# Event Sponsorship Platforms HelloSponsor Helps Brands Sponsor Events with Marketing Potential By Alyson Wyers | Published 2015-02-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/event-sponsorship References: [springwise](http://www.springwise.com/platform-matches-smaller-events-potential-sponsors/) & [hellosponsor](http://www.hellosponsor.com/) This [event sponsorship platform](https://www.trendhunter.com/trends/gther) matches smaller events with potential sponsors, providing new opportunities for brands and events alike. HelloSponsor helps streamline [event marketing](https://www.trendhunter.com/trends/purposedriven-brand-storytelling) through local, regional and national sponsorship opportunities. This is ideal for scalable situations such as [small gigs and medium-sized events](https://www.trendhunter.com/trends/shazam-events) that otherwise might be overlooked by brands. Recently launched in America, the event sponsorship company identifies smallish events that have a lot of marketing potential. Event organizers can also create their own listings on the HelloSponsor site. Meanwhile, brands looking to sponsor events can create their own profiles where they can input criteria including location, size, target audience and interest fields. The platform plays matchmaker by sending appropriate events to brands, who can also review and contact event organizers directly through HelloSponsor. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 16% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### Key Themes Behind This Trend - **Streamlined Event Sponsorship:** HelloSponsor's platform streamlines the process of matching sponsors with smaller events, creating new opportunities for event marketing. - **Targeted Sponsorship Opportunities:** HelloSponsor's platform allows brands to target specific events based on location, size, target audience, and interest fields, opening up new opportunities for targeted sponsorship. - **Self-listing for Event Organizers:** HelloSponsor's platform allows event organizers to create their own listings, giving them more control and visibility in the sponsorship process. ### Where This Applies - **Event Sponsorship:** HelloSponsor's platform disrupts the event sponsorship industry by providing a streamlined and targeted approach to connecting sponsors with events. - **Event Marketing:** HelloSponsor's platform disrupts the event marketing industry by offering new opportunities for brands to reach their target audience through sponsorship. - **Marketplace Platforms:** HelloSponsor's platform disrupts the marketplace platform industry by introducing a specialized marketplace for event sponsorships. ## Related on Trend Hunter - [Creator Collaboration Platforms](https://www.trendhunter.com/trends/talen-together.md) - [Open-Source Event Platforms](https://www.trendhunter.com/trends/hievents.md) - [Event Speaker Networks](https://www.trendhunter.com/trends/speaker-networks.md) - [Local Event Planners](https://www.trendhunter.com/trends/knowhere.md) - [Event Capture Platforms](https://www.trendhunter.com/trends/eventlens.md) - [Event Venue Finders](https://www.trendhunter.com/trends/coolspace.md) - [Website Donation Tools](https://www.trendhunter.com/trends/sponsorapp.md) - [Event Branding Tools](https://www.trendhunter.com/trends/frame-me.md) - [Influencer App Releases](https://www.trendhunter.com/trends/influencer-app2.md)