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# Desert Damsel Editorials
The Eurowoman June 2013 Cover Shoot Stars Model Milou Sluis

By Meghan Young | Published 2013-05-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/eurowoman-june-2013-cover
References: [fashiongonerogue](http://fashiongonerogue.com/milou-sluis-is-a-desert-princess-for-eurowoman-june-2013-by-jonas-bie/) & [eurowoman.dk](http://www.eurowoman.dk/)

Model Milou Sluis is a [desert damsel](https://www.trendhunter.com/trends/nando-studio) in the Eurowoman June 2013 cover shoot. Roaming the endless dunes under the hot sun, she has nothing more than a wardrobe of [pale, patterned garments](https://www.trendhunter.com/trends/lisous-empire-collection) to shield her from the glare of the bright sun. Although the palette of the wardrobe blends into the beige scenery, they manage to stand out to captivate readers immediately.

The Eurowoman June 2013 cover shoot was captured by photographer Jonas Bie. Perfect for the summer season, the looks were styled by Gertrud Bondelykke. From [colorful prints](https://www.trendhunter.com/trends/fioretta) to flowing separates and metallic jackets, the ensembles will be as much at home in urban settings as they are in the desert. The Danish model had her hair done by Mette Thorsgaard and makeup by Sara Rostrup.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 82% | Activity: 70% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Desert Fashion:** Opportunity for innovative fashion designs and accessories that blend stylish aesthetics with functional protection against harsh desert environments.
- **Effortless Summer Style:** Chance for fashion brands to create simple yet chic summer outfits that are versatile enough for both city and beach settings.
- **Nature-inspired Prints:** Potential for designers to incorporate nature-inspired prints into their collections, offering a fresh and captivating aesthetic to attract consumers.

### Industries Being Reshaped

- **Fashion:** Fashion brands can take advantage of the demand for desert-inspired fashion that combines style and functionality.
- **Photography:** Photographers can explore the unique beauty of desert landscapes as a backdrop for fashion shoots, providing a fresh and captivating visual experience.
- **Beauty:** Beauty brands have the opportunity to create makeup and hair looks that complement desert fashion, offering products suitable for hot and arid environments.

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