# 1 Million Euro Cell Phone GoldVish Le Million By Rose A. Valenta | Published 2007-12-23 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/euroset-goldvish-le-million References: [bornrich.org](http://www.bornrich.org/entry/worlds-most-expensive-mobile-phone-reaches-russia/) & [bornrich.org](http://www.bornrich.org/entry/worlds-most-expensive-mobile-phone-reaches-russia/) Euroset, one of largest mobile handset retailers in Russia, plans to open a GoldVish boutique in Moscow next year. The GoldVish Le Million phone, the world's [most expensive cellphone](https://www.trendhunter.com/trends/magic7-rsr), made the Guinness Book of Records. It is limited to just 3 units worldwide and is priced at a hefty one million Euros. The [diamond encrusted device](https://www.trendhunter.com/trends/brilliant-collection) is made of [18 carat gold](https://www.trendhunter.com/trends/marrow-martini), in pink, yellow or white. Other GoldVish Switzerland models are priced at between 22,000 to 127,000 Euros. All are being made available to customers in Russia. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 74% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Tech:** The trend of luxury technology products, such as the GoldVish Le Million phone, presents opportunities for businesses to cater to high-end consumers seeking exclusive and extravagant experiences. - **Limited Edition:** The rise of limited edition products, like the GoldVish Le Million phone, creates opportunities for businesses to tap into consumer desires for unique and exclusive items. - **High-end Retail:** The growth of high-end retail, exemplified by the opening of a GoldVish boutique in Moscow, indicates opportunities for businesses to target affluent consumers with luxury products and services. ### Sectors Adopting This - **Technology:** The technology industry can explore disruptive innovation opportunities by creating luxury tech products that cater to high-end consumers seeking exclusivity and opulence. - **Fashion:** The fashion industry can leverage the trend of limited edition products to create unique and exclusive fashion items that appeal to affluent consumers. - **Retail:** The retail industry can capitalize on the demand for high-end products by creating specialized boutiques that offer luxury items and personalized shopping experiences. ## Related on Trend Hunter - [Gilded Folding Smartphones](https://www.trendhunter.com/trends/huawei-mate-xt-ultimate-design-gold-dragon.md) - [Gilded Valentine's Day Smartphones](https://www.trendhunter.com/trends/caviar-iphone-16-pro.md) - [Luxe Diamond Watch Cases](https://www.trendhunter.com/trends/golden-concept.md) - [Opulent Alligator Leather Smartphones](https://www.trendhunter.com/trends/vertu-agent-q.md) - [Electric Vehicle Component Smartphones](https://www.trendhunter.com/trends/caviar-iphone-13-pro-electro.md) - [Luxurious Smartphone Chocolates](https://www.trendhunter.com/trends/chocolate-iphone-15-pro-max.md) - [Luxury Web3 Phones](https://www.trendhunter.com/trends/metavertu.md) - [Pink Socialite Smartphones](https://www.trendhunter.com/trends/razr-plus-1.md) - [Mixed-Reality Headset Smartphones](https://www.trendhunter.com/trends/caviar-vision-iphone-15-pro.md)