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# Relevant Issue Parody Art
This Clever Image Pokes Fun at the European Horse Meat Scandal

By Kyle Towers | Published 2013-02-22 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/european-horse-meat
References: [thatsnerdalicious](http://www.thatsnerdalicious.com/funny/the-european-horse-meat-scandal-just-got-worse/) & [reddit](http://www.reddit.com/r/MLPLounge/comments/18lte2/my_lidl_pony)

This witty piece of art from a [Reddit](https://www.trendhunter.com/trends/the-lunchables-effect) user mocks the recent European horse meat scandal.

The image that features a [package of lasagna](https://www.trendhunter.com/trends/canned-pasta) has a picture of a character from the popular children’s cartoon called My Little Pony. It jokes that within the contents of the lasagna is horse meat.

The scandal involves the uncovering of popular names in the food industry using horse meat in its food. This was a very controversial issue in North America as well because some of the companies were American.

This parody is great in that it ties in a popular cartoon character that has become somewhat of a meme over recent years and is able to seamlessly apply it for this relevant issue.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 4% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Parody Art:** Creating parody art related to current events or scandals can attract attention and engage audiences.
- **Meme Marketing:** Using popular internet memes in advertising or art can help connect with a younger demographic.
- **Product Labeling Transparency:** Consumers are increasingly demanding clarity and honesty regarding the contents of their food products.

### Industries Being Reshaped

- **Art and Design:** Artists can leverage current events to create thought-provoking and viral works of art.
- **Food and Beverage:** Food companies need to ensure transparency in product labeling to gain consumer trust.
- **Advertising and Marketing:** Marketers can incorporate popular memes into their campaigns to generate buzz and appeal to a wider audience.

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