<!-- canonical: https://www.trendhunter.com/trends/etro-spring-2013-menswear -->
<!-- robots: noindex -->

# Turban-Clad Runway Shows
The Etro Spring 2013 Menswear Collection is Exotic and Patterned

By Shiori Mine | Published 2012-06-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/etro-spring-2013-menswear
References: [style](http://www.style.com/fashionshows/review/S2013MEN-ETRO) & [etro](http://www.etro.com/)

Full of paisley and jewel-toned fabrics, the Etro Spring 2013 Menswear collection is a stunning, culture-rich series. These pajama-like pantsuits exude comfort and luxury that can go from day to night with a quick change in shoes.

The great Elle Woods claimed no one looks good in paisley, but apparently someone forgot to mention that to Kean Etro -- who is fond of this Kashmiri motif. The paisley pattern has been integrated into everything from pants, jackets and jumpsuits, and it looks amazing. To freshen up this age-old pattern, the stimulating print has been arranged into a ombre-style design where the shapes fade into the tailored hemlines.

The models appear to have emerged straight out of the Sahara dessert, clad in turban-esque wraps and breezy bottoms. Inspired by what appears to be the mysterious Middle East, the Etro Spring 2013 Menswear collection is certainly vibrant and eye-catching.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 52% | Activity: 25% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Paisley Revival:** Disruptive innovation opportunity: Reimagining the paisley pattern in modern designs and applications.
- **Cultural Fusion:** Disruptive innovation opportunity: Creating fashion collections that combine elements from different cultures in unique and unexpected ways.
- **Comfortable Luxury:** Disruptive innovation opportunity: Designing luxurious clothing that prioritizes comfort without compromising style.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Incorporating traditional patterns and styles into contemporary fashion designs.
- **Textile:** Disruptive innovation opportunity: Developing new textile techniques to enhance and diversify pattern possibilities.
- **Accessories:** Disruptive innovation opportunity: Designing innovative headwear and accessories inspired by diverse cultural influences.

## Related on Trend Hunter

- [Middle Eastern-Inspired Fall Fashion](https://www.trendhunter.com/trends/act-ii-collection.md)
- [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md)
- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
- [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md)
- [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md)
- [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md)
- [Pixelated Runway Displays](https://www.trendhunter.com/trends/pixelated.md)
- [Vibrant Bold Collections](https://www.trendhunter.com/trends/bruceglen.md)
