# Exotic Print Lookbooks The Etro Fall/Winter 2014-2015 Campaign is Ultra Glam and Bohemian By Farida Helmy | Published 2014-06-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/etro-fallwinter-2014 References: [fashiongonerogue](http://www.fashiongonerogue.com/etro-fall-winter-2014-campaign-karmen-pedaru-suvi-koponen/) & [etro](http://www.etro.com/en_us/world-of-etro/woman-collection-ss14) Stand out from the crowd with exotic prints and sleek silhouettes à la the stunning Karmen Pedaru and Suvi Koponen in the glam new [Etro](https://www.trendhunter.com/trends/etro-birkenstock-1774-collection) Fall/Winter 2014-2015 collection lookbook. The paparazzi-themed Etro Fall/Winter 2014-2015 lookbook has the models adorned in paisley prints, mystical ethnic patterns and charmingly bohemian styles that are oh-so Etro looking like they’re having a hedonist night out. The Italian label’s collection for [autumn](https://www.trendhunter.com/trends/fallwinter-2025) definitely does not disappoint with its vibrant prints and hippie loose-cut tailoring. Inspired by stories of women traveling on the Trans-Siberian to Samarkand on the Silk Road, the collection portrays styles that were created from a melting pot of fashion cultures from Russia to Uzbekistan to Tajikista—make sure you fill your winter wardrobe with all the gorgeous pieces! ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 88% | Activity: 57% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Exotic Print Fashion:** Exotic prints from different cultures are becoming a fashion trend, and businesses in the fashion industry can seize this opportunity to showcase their creativity. - **Paparazzi-inspired Lookbook:** Creating a lookbook with a paparazzi theme is a creative marketing trend that businesses in the fashion industry can adopt to capture attention. - **Bohemian Silhouettes:** Bohemian styles and loose-cut tailoring are becoming trendy, and businesses in the fashion industry can capitalize on this by showcasing their unique designs. ### Where This Applies - **Fashion Industry:** The fashion industry can leverage the exotic print trend and create unique designs inspired by different cultures. - **Marketing Industry:** Marketing companies can adopt the paparazzi-inspired lookbook trend and create unique campaigns that capture attention. - **Textile Industry:** The textile industry can benefit from the bohemian trend by producing fabrics that complement the loose-cut tailoring style. ## Related on Trend Hunter - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Middle Eastern-Inspired Fall Fashion](https://www.trendhunter.com/trends/act-ii-collection.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Colorfully Patterned Bold Skiwear](https://www.trendhunter.com/trends/ski-collection-1.md) - [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Neighborhood-Inspired Campaigns](https://www.trendhunter.com/trends/kotn-fw-2024-collection.md) - [Outdoor-Ready Luxurious Fashion Series](https://www.trendhunter.com/trends/fendi-3.md)