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# Environmentally Aware Footwear
Snuggle Up in Cozy Po-Zu Ethical Ugg Boots

By Ceri | Published 2010-11-01 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ethical-ugg-boots
References: [the-fashion-buzz](http://www.the-fashion-buzz.com/2010/10/po-zu-ethical-footwear-aw10.html) & [po-zu](http://www.po-zu.com)

Ethical Ugg boots are the latest footwear items for those with a conscience who want to keep their feet cozy this winter.

Perfect for the environmentally aware, the Po-Zu boots are made in an ethical factory from completely [natural materials](https://www.trendhunter.com/trends/knit-kite-jacket), including un-dyed and unbleached felt, wool and [vegetable-tanned sheepskin](https://www.trendhunter.com/trends/ugg-ascot-wrap-tech). Stitched with the avoidance of using toxic glues and featuring soles made of natural latex and coconut husk, these Po-Zu [ethical Ugg boots](https://www.trendhunter.com/trends/ugg-rebranding) definitely give the original Uggs a run for their money.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 57% | Activity: 93% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Ethical Footwear:** Disruptive innovation opportunity: Develop sustainable and ethical alternatives to popular shoe brands.
- **Natural Materials:** Disruptive innovation opportunity: Create products made from un-dyed, unbleached, and biodegradable materials to cater to environmentally conscious consumers.
- **Toxic-free Manufacturing:** Disruptive innovation opportunity: Explore non-toxic glues and natural manufacturing processes to reduce the environmental impact of footwear production.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Incorporate sustainability and ethical practices into the fashion industry, including the production of footwear.
- **Textiles:** Disruptive innovation opportunity: Develop eco-friendly fabrics and materials for use in the production of footwear and other textile products.
- **Manufacturing:** Disruptive innovation opportunity: Apply sustainable manufacturing practices to minimize environmental harm in the production of various consumer goods, including footwear.

## Related on Trend Hunter

- [Over-Knee Water-Repellent Boots](https://www.trendhunter.com/trends/overknee-waterrepellent-boots.md)
- [Ultra-Cozy Sheep Slippers](https://www.trendhunter.com/trends/sheep-slippers.md)
- [Sheepskin Grocery Store Clogs](https://www.trendhunter.com/trends/ugg-tazz-x-erewhon.md)
- [Eco-Friendly Biker Boots](https://www.trendhunter.com/trends/the-kneehigh-biker-boots.md)
- [Repurposed Patchwork Footwear](https://www.trendhunter.com/trends/reimagined-by-ugg.md)
- [Cozy Indoor Footwear Lines](https://www.trendhunter.com/trends/indoor-footwear.md)
- [Algae-Made Slippers](https://www.trendhunter.com/trends/vegan-slippers.md)
- [LA-Inspired Suede Slippers](https://www.trendhunter.com/trends/erewhon-3.md)
- [Comfy Utilitarian Winter Footwear](https://www.trendhunter.com/trends/stampd-x-ugg-collection.md)
