# Luxurious Ethical Skincare Mokosh's Ethical Skincare Products are Preservative-Free and Vegan By Laura McQuarrie | Published 2014-12-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ethical-skincare-products References: [coolhunting](http://www.coolhunting.com/style/mokosh-skincare.php) & [mokosh.au](http://www.mokosh.com.au/mokosh/Home.htm) The [organic and ethical skincare products](https://www.trendhunter.com/trends/dhartii) that come from Mokosh are made without preservatives and only the best ingredients in their purest and most natural forms. Key ingredients like cocoa butter, shea butter and coconut oil are totally fair trade, ensuring that you can use these cruelty-free and ethical products guilt-free. Some of the products from Mokosh include moisturizers, lip balms, [face creams](https://www.trendhunter.com/trends/rms-skincare) and [body oils](https://www.trendhunter.com/trends/red-velvet-body-oil), made with nature's best. Inspired by ancient ayurvedic practices, products from Mokosh stress the maintenance of balance within the body as a measure of good health. Named after Mokosh, the Slavic goddess of fertility and earth, these cosmetics make fantastic gifts that support good health, beauty and the environment. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 8% | Activity: 21% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Preservative-free Products:** The trend of preservative-free products presents an opportunity for businesses to create innovative skincare products that are safe and sustainable. - **Vegan Skincare:** The rising popularity of vegan skincare offers a chance for entrepreneurs to develop innovative cosmetics that are cruelty-free and appeal to ethically conscious consumers. - **Ayurvedic Practices:** The growing interest in ayurvedic skincare opens up possibilities for companies to create disruptive products that incorporate ancient techniques and natural ingredients. ### Where This Applies - **Organic Skincare:** The organic skincare industry can explore disruptive innovation opportunities by focusing on creating preservative-free and vegan products that align with ethical consumer demands. - **Fair Trade:** The fair trade industry can capitalize on the demand for ethically sourced ingredients by partnering with skincare brands that prioritize using fair trade cocoa butter, shea butter, and coconut oil. - **Green Cosmetics:** The green cosmetics industry has room for disruptive innovation by drawing inspiration from ayurvedic practices and developing products that promote balance, health, and environmental sustainability. ## Related on Trend Hunter - [Skin-Loving Cruelty-Free Cosmetics](https://www.trendhunter.com/trends/skincare-makeup.md) - [African Botanical Skincare](https://www.trendhunter.com/trends/lovemore.md) - [Streamlined Skincare Solutions](https://www.trendhunter.com/trends/mio-cosmetics.md) - [Ethical Skincare Brands](https://www.trendhunter.com/trends/tone-cosmetics.md) - [Grocer-Launched Vegan Skincare Products](https://www.trendhunter.com/trends/vegan-skincare-products.md) - [Sustainable Dry Body Oils](https://www.trendhunter.com/trends/red-velvet-body-oil.md) - [Scientifically Inspired Skincare Brands](https://www.trendhunter.com/trends/premium-skincare-brand.md) - [Sustainably Luxe Face Oils](https://www.trendhunter.com/trends/nakie-coquette.md) - [Empowerment-Committed Beauty Lines](https://www.trendhunter.com/trends/kindness-powered-skincare.md)