# Aromatic Fairtrade Chocolates These Ethical Chocolate Bars Come in Three New Gourmet Flavors By Katherine Pendrill | Published 2016-08-08 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/ethical-chocolate-bars References: [foodbev](http://www.foodbev.com/news/organic-chocolate-brand-seed-and-bean-releases-three-new-flavours/) & [seedandbean](http://seedandbean.co.uk/fennel.php) The UK-based brand Seed and Bean recently expanded its lineup of [ethical chocolate bars](https://www.trendhunter.com/trends/coxco-cacao) to include three new flavors. While there are a number of brands experimenting with [adding unexpected ingredients to chocolate](https://www.trendhunter.com/trends/winter-citrus), not all of these brands adhere to the highest ethical and environmental standards. This brands makes organic, Fairtrade chocolate with the same premium ingredients used by bigger chocolate companies. The new chocolate bar flavors from Seed and Bean are made with aromatic ingredients and "The Dominican's finest selected Trinitario cocoa." These new varieties include the smooth and creamy caffe mocha flavor, the liquorice-tasting fennel flavor and the citrusy sweet orange and thyme flavor. Like the brand's existing chocolates, the new bars are made from organic ingredients that are in compliance with Fairtrade standards. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 61% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Ethical Chocolate Bars:** Disruptive innovation opportunity: Developing innovative and delicious flavors of chocolate while maintaining high ethical and environmental standards. - **Aromatic Ingredients:** Disruptive innovation opportunity: Exploring unique combinations of aromatic ingredients to create new and enticing flavors in the chocolate industry. - **Organic and Fairtrade Standards:** Disruptive innovation opportunity: Creating sustainable and socially responsible chocolate products that meet organic and Fairtrade standards. ### Industries Being Reshaped - **Chocolate Manufacturing:** Disruptive innovation opportunity: Incorporating ethical practices and unique flavor profiles into traditional chocolate manufacturing processes. - **Organic Food and Beverage:** Disruptive innovation opportunity: Expanding the market for organic products by offering organic and Fairtrade chocolates. - **Environmental Sustainability:** Disruptive innovation opportunity: Developing sustainable sourcing and production methods to reduce the environmental impact of the chocolate industry. ## Related on Trend Hunter - [Truffle-Stuffed Chocolate Bars](https://www.trendhunter.com/trends/alter-ecos-truffle-thins.md) - [Ethical Hot Cocoa Mixes](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection.md) - [Heirloom Cocoa Bean Chocolates](https://www.trendhunter.com/trends/beyond-good-microbatch-collection.md) - [Comforting Fairtrade Candy Bars](https://www.trendhunter.com/trends/tonys-chocolonely-chocolate-bars.md) - [Ethical Chocolate Bars](https://www.trendhunter.com/trends/up-up-ethical-chocolate-bars.md) - [Madagascar-Sourced Ingredient Chocolates](https://www.trendhunter.com/trends/smallbatch-chocolate-bars.md) - [Botanical Chocolate Bars](https://www.trendhunter.com/trends/botanical-chocolate.md) - [Premium Organic Chocolate](https://www.trendhunter.com/trends/green-blacks.md) - [High-Quality Mini Truffle Bars](https://www.trendhunter.com/trends/mini-truffle-bars.md)