# Fair Trade Artwork Ethical Art Supports Maasai Children in Need Through Education By Tiana Reid | Published 2012-04-12 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/ethical-art References: [facebook](https://www.facebook.com/ethicalart) & [ethical-art](http://ethical-art.com/) Ethical Art's mission is tri-fold. First, the social business supports artists from all around the globe by purchasing their original artwork. Second, the profits from the sales of the artwork is split halfway between the company and the artist. Third, each painting sold sponsors a Maasai child to go to school for a year. The school in which they work is [Noonkodin Secondary School](http://ethical-art.com/noonkodin/), located in Tanzania. "Alternatively, you can purchase one painting (which covers one year’s education) and donate £450 directly to cover the rest of the child’s secondary education," the fair trade art company writes on its website. "When you purchase a painting, you can learn about the child you are sponsoring and can receive letters and stay in touch with them as they progress through the school." The gallery here on SocialBusiness.org features works by Anna Martin and Taza Bol. **Contact Information** Ethical Art [website](http://ethical-art.com/) Ethical Art on [Facebook](https://www.facebook.com/ethicalart) Ethical Art on [Twitter](https://twitter.com/#!/Ethical_Art) Ethical Art on [LinkedIn](http://www.linkedin.com/company/the-positive-ideas-company/ethical-art-683969/product) Ethical Art on [YouTube](http://www.youtube.com/user/ethicalart) Ethical Art on [Digg](http://digg.com/maasaiart) Ethical Art on [Google +](https://plus.google.com/u/0/110975073946407618031/posts) ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 53% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Key Themes Behind This Trend - **Fair Trade Artwork:** Opportunity for artists and businesses to contribute to social causes while promoting their work - **Direct Donation Programs:** Opportunity to support education initiatives through direct donation programs - **Cross-cultural Education Sponsorship:** Opportunity to promote cross-cultural education and support underserved communities ### Where This Applies - **Art and Design:** Ethical art businesses and independent artists who want to contribute to social causes - **Education:** Opportunity for education businesses and initiatives to collaborate and fundraise for under-served communities. - **International Development:** Social business initiatives supporting international development and cross-cultural education. ## Related on Trend Hunter - [Affordable Artist-Focused Art Retailers](https://www.trendhunter.com/trends/art-retail.md) - [Kids Art Marketplaces](https://www.trendhunter.com/trends/kid-art-show.md) - [Handmade Ghanaian Rugs](https://www.trendhunter.com/trends/little-proba.md) - [Ethical Cosmetics Campaigns](https://www.trendhunter.com/trends/sabrina-elba.md) - [Affordable Fine Art Services](https://www.trendhunter.com/trends/fine-art-america.md) - [Ethical Coconut Oils](https://www.trendhunter.com/trends/ethical-coconut-oil.md) - [Specialized Ethical Commerce Platforms](https://www.trendhunter.com/trends/ethical-commerce-platform.md) - [Art Learning Platforms](https://www.trendhunter.com/trends/chitriv.md) - [Mobile Artwork Purchasing Platforms](https://www.trendhunter.com/trends/cohart-platform.md)