# Ethereal Celeb Beauty Ads The Cle de Peau Beaute Campaign Stars Actress Amanda Seyfried By Meghan Young | Published 2014-07-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ethereal-celeb-beauty-ads References: [fashiongonerogue](http://www.fashiongonerogue.com/amanda-seyfried-cle-de-peau-beaute-2014-campaign-photos/) & [cledepeau-beaute](http://www.cledepeau-beaute.com/) American actress Amanda Seyfried is as much known for her down-to-earth attitude as she is for her angelic beauty; of course, these ethereal celeb beauty ads focus entirely on the latter. An absolute vision in the close-up portraits, she is clad in a dramatic shirt that helps frame her flawless made-up face beautifully. The ethereal celeb beauty ads are for the latest Clé de Peau Beauté collection. Shot in studio by photography duo Mert Alas and Marcus Piggott, the blonde beauty shows the true power of this cosmetic collection. The feminine look of smokey eyes and pale pink lips are complemented with a purposefully messy updo. Although she recently told a magazine that she doesn't need to look like a supermodel, she certainly does here. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 80% | Activity: 40% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Ethereal Beauty Campaigns:** There is an opportunity for beauty companies to create aspirational and dreamy ad campaigns that focus on natural beauty with a slight edge. - **Celebrity Collaborations:** Beauty companies can collaborate with celebrities to leverage their star power and create successful marketing campaigns. - **Minimalist Makeup Looks:** There is a trend towards more minimalist makeup looks that embrace natural beauty and simple elegance. ### Who This Affects Most - **Beauty and Cosmetics:** Beauty companies can create new product lines and marketing campaigns that embrace ethereal and minimalist beauty trends. - **Photography and Advertising:** There is a need for photography and advertising companies that specialize in creating dreamy, aspirational campaigns that showcase ethereal beauty. - **Celebrity Endorsements:** There is an opportunity for companies that specialize in creating celebrity collaborations and endorsements in the beauty industry. ## Related on Trend Hunter - [Skincare Versatility Campaigns](https://www.trendhunter.com/trends/expect-more-with-eucerin.md) - [Actress-Approved Prestigious Beauty Brands](https://www.trendhunter.com/trends/daisy-edgarjones.md) - [Empowering Beauty Campaigns](https://www.trendhunter.com/trends/you-are-amazing.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Celebrity-Starring Skincare Ads](https://www.trendhunter.com/trends/peter-thomas-roth-1.md) - [Empowered Makeup Campaigns](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates.md) - [Celeb-Supported Fragrance Campaigns](https://www.trendhunter.com/trends/radical-essence.md) - [Stunningly Extravagant High-End Beauty](https://www.trendhunter.com/trends/dreams-express.md) - [Actress-Backed Handbag Collections](https://www.trendhunter.com/trends/galleria-handbag.md)