The latest Estee Lauder ad campaign is gorgeously dramatic. As though taking a page out of director Barry Sonnenfeld's book, the models are lit mysteriously like Morticia Addams. This lighting technique really brings the makeup into focus like nothing else, encouraging people to appreciate the nuances afforded by the Estee Lauder products in a different light.
Starring top models Joan Smalls and Constance Jablonski, who have been the face of the cosmetic brand for five years, the Estee Lauder ad campaign also has an earthy undertone that is perfect for both the summer and fall seasons. The looks were styled by Lorri Sendel, who complements makeup and hair that go from natural to retro and back again.