# Anti-Aging Essential Beauty Kits Clean Your Dirty Face Boasts the Goddess Essential Kit By Kalin Ned | Published 2022-08-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/essential-beauty-kit References: [cleanyourdirtyface.shop](https://cleanyourdirtyface.shop/collections/shopproducts-starter-kits/products/goddess-starter-kit) This essential beauty kit by [Clean Your Dirty Face](https://www.trendhunter.com/trends/clean-eatz) is designed in order to help consumers fight signs of aging—from addressing the appearance of fine lines to resolving dull skin. Named the Goddess Essential Kit, these formulations are perfect for the summer. The essential beauty kit contains three powerful products. The Goddess Cleanser is a two-in-one recipe that both cleanses and exfoliates the skin. While this can be used both in the PM and AM, the brand recommends coupling the cleanser with the Vitamin C Goddess Face Oil during the daytime for an added dose of nutrition. At night time, the highly concentrated [Goodnight](https://www.trendhunter.com/trends/periodsomnia) Goddess Serum, on the other hand, is an excellent follow-up for the cleanser. This formula will hydrate your skin overnight. Image Credit: Clean Your Dirty Face ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 34% | Activity: 35% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Anti-aging Beauty Kits:** Brands offering curated beauty kits with products that focus on fighting signs of aging could disrupt the traditional beauty industry. - **Two-in-one Skincare Products:** Innovative formulas, such as Clean Your Dirty Face's Goddess Cleanser that both cleanses and exfoliates, could disrupt the skincare industry by providing consumers with multi-functional products. - **Concentrated Overnight Serums:** Highly concentrated overnight serums, such as Clean Your Dirty Face's Goodnight Goddess Serum, could disrupt the traditional moisturizer market by providing a more potent and effective solution for overnight skin hydration. ### Where This Applies - **Beauty and Personal Care:** The beauty and personal care industry could benefit from offering more curated anti-aging kits with powerful and effective formulas. - **Skincare:** The skincare industry could benefit from the development and marketing of multi-functional products, such as two-in-one cleansers and exfoliators. - **Moisturizers:** Companies in the moisturizer market could benefit from innovating their formulas by providing more potent and concentrated overnight serums. ## Related on Trend Hunter - [Anti-Aging Spa Duos](https://www.trendhunter.com/trends/antiaging-spa.md) - [Summer Skincare Essentials Kits](https://www.trendhunter.com/trends/summer-essentials-kit.md) - [Skin-Rejuvenating On-The-Go Self-Care Solutions](https://www.trendhunter.com/trends/glow-rescue-kit.md) - [Ageing-Positive Skincare Products](https://www.trendhunter.com/trends/auro-skincare.md) - [Back-To-School Beauty Kits](https://www.trendhunter.com/trends/glow-getter1.md) - [Luxurious Holiday Skincare Boxes](https://www.trendhunter.com/trends/holiday-skincare-box.md) - [Festive Luxury Skincare Bundles](https://www.trendhunter.com/trends/splendor-all-in-one-collection.md) - [Elegant Holiday Beauty Kits](https://www.trendhunter.com/trends/holiday-beauty-kits.md) - [Skin Radiance-Enhancing Beauty Kits](https://www.trendhunter.com/trends/summer-sparkle.md)