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# Busily Printed Basketball Shoes
Don C and Converse's Animal and Metal Pack Showcase the ERX 260

By Amy Duong | Published 2019-01-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/erx-260
References: [highsnobiety](https://www.highsnobiety.com/p/don-c-converse-erx-260-animal-metal-release-date-price/) & [converse](https://www.converse.com/us/en_us/c/converse)

Don C and [Converse](https://www.trendhunter.com/trends/chuck-70s-1) work in collaboration to introduce two joint sneaker packs -- the 'Animal' and the 'Metal' series, both of which highlight the ERX 260 [basketball silhouette](https://www.trendhunter.com/trends/reverse-metallic). The ERX 260 shoes originally made its debut back in the 80s and have now come back in five colorways.

The Animal pack features two of the five colorways -- the shoes are constructed from leather materials in black and white and showcase [animal print details](https://www.trendhunter.com/trends/samba-lt-1) with laces to match. This pack highlights the rival relationship between animalistic predators and their prey. The Metal pack features three colorways, featuring bold lighting bolt visuals, a plethora of studs, and multiple laces. This pack highlights the glamorous era of musical pop and punk rock in the 80s.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 43% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Collaborative Sneaker Packs:** Opportunity to create unique sneaker collections through collaborations between brands.
- **Revival of Retro Silhouettes:** Opportunity to reintroduce popular sneaker styles from the past and cater to nostalgic consumers.
- **Printed Detailing and Bold Visuals:** Opportunity to incorporate eye-catching prints and graphics on sneakers for added appeal.

### Where This Applies

- **Footwear:** Disruptive innovation opportunities in creating novel shoe designs and materials.
- **Fashion Retail:** Opportunity to capitalize on the popularity of limited edition sneaker collaborations by stocking and marketing exclusive releases.
- **Streetwear:** Opportunity to embrace streetwear culture and appeal to fashion-conscious consumers by offering unique and trendy sneaker collections.

## Related on Trend Hunter

- [Reptile-Pattern Sleek Sneakers](https://www.trendhunter.com/trends/chuck-70s-1.md)
- [Resilient Collaboration Fashion Capsules](https://www.trendhunter.com/trends/rise-through-the-ropes.md)
- [Dazzling Crystal-Covered Sneakers](https://www.trendhunter.com/trends/converse-x-swarovski-chuck-70-de-luxe-squared.md)
- [Spring-Ready Textural Sneakers](https://www.trendhunter.com/trends/stssy-and-converse.md)
- [Deconstructed Canvas Shoes](https://www.trendhunter.com/trends/adererror.md)
- [Collaborative Suede Sneakers](https://www.trendhunter.com/trends/weapon-suede-ox-ne.md)
- [TV-Inspired Classic Sneakers](https://www.trendhunter.com/trends/stranger-things-converse.md)
- [Canvas Co-Branded Hi-Top Sneakers](https://www.trendhunter.com/trends/chuck-taylor-2.md)
- [Distressed Sneaker Collaborations](https://www.trendhunter.com/trends/feng-chen-wang-and-converse.md)
