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# Saddling Segways
The Erik Lanuza 'Taurus' Vehicle is Controlled by the Rider's Body Balance

By Meghan Young | Published 2010-03-27 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/erik-lanuza-taurus
References: [thedesignblog.org](http://www.thedesignblog.org/entry/taurus-is-an-all-electric-and-more-stylish-segway-with-a-saddle/) & [atcrux](http://www.atcrux.com/2010/03/24/taurus-&#8211-safe-and-zero-emission-urban-transportation-concept/)

When I compare a traditional Segway (or I should say, a Segway as I know it) to the Erik Lanuza 'Taurus' vehicle, I know exactly what has been missing this whole time. A seat! With a design that is essentially a [modified Segway](https://www.trendhunter.com/trends/motoroid-bike), the Taurus operates just like one, but it also offers a [saddle-like seat](https://www.trendhunter.com/trends/seatonwheels) to rest your rear on.

A safe, [sustainable ride](https://www.trendhunter.com/trends/urban-b200) perfect for ubanites, the Erik Lanuza 'Taurus' will get you from Point A to Point B with no huffs or puffs about it. Check out the gallery above to see how sweet a ride it really is.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 89% | Activity: 79% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Saddle-like Seats:** The addition of saddle-like seats to personal transportation vehicles offers increased comfort and convenience for riders.
- **Urban Personal Transportation:** The rise of urban personal transportation vehicles like the Erik Lanuza 'Taurus' presents an opportunity for innovative startups to create sustainable and efficient alternatives to cars and public transportation.
- **Modified Segway Designs:** Modified Segway designs, like the Erik Lanuza 'Taurus', demonstrate the potential for transforming existing technologies into new and improved products.

### Industries Being Reshaped

- **Personal Mobility:** The personal mobility industry can explore the integration of saddle-like seats into various transportation solutions, enhancing user experience.
- **Green Transportation:** Green transportation industry can leverage urban personal transportation vehicles to provide eco-friendly alternatives to traditional means of commuting.
- **Electronics Manufacturing:** Electronics manufacturing companies can invest in designing and producing modified Segway-like vehicles with added features to cater to the evolving needs of urban commuters.

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