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# Musician-Designed Cars
The Limited Edition Eric Clapton Ferrari is Unveiled

By Romina S. Cortellucci | Published 2012-05-30 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/eric-clapton-ferrari
References: [highsnobiety](http://www.highsnobiety.com/news/2012/05/27/ferrari-sp12-ec-for-eric-clapton/) & [magazine.ferrari](http://magazine.ferrari.com/blog/2012/05/ferrari-strikes-note-sp12-ec-that’s-ec-eric-clapton/)

The Eric Clapton [Ferrari](https://www.trendhunter.com/trends/sf48-unica) has officially been announced as a collaboration between the musician and the car company. This [one-off project](https://www.trendhunter.com/trends/romero-britto) for Clapton, who has been a longtime enthusiast for the Italian automotive company, is definitely a must-see.

Clapton worked with the Ferrari Style Center and the engineers from [Pininfarina](https://www.trendhunter.com/trends/inkar) and Maranello in order to craft the masterpiece.The special edition model Ferrari SP12 EC is inspired by Clapton's favorite model from the brand, the 512 BB sports car; over the years, he has owned three versions of the original model. Using the body work from the 512 BB as well as the 458 Italia as a reference point, the car is music to Ferrari lovers' ears.

There is currently no price tag on the car, however current estimates value the car at approximately $5 Million US.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 17% | Activity: 42% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Musician-designed Cars:** Musicians partnering with car companies to design one-of-a-kind vehicles allows for a unique marketing opportunity.
- **Collaborative Design Projects:** Collaborations between musicians and luxury brands present an opportunity for unique and exclusive product offerings.
- **Luxury Customizations:** High-end customization of luxury goods, such as cars, cater specifically to the desires of affluent clientele.

### Sectors Adopting This

- **Automotive:** The automotive industry can benefit from working with musicians to create one-of-a-kind collaborations, showcasing the industry's ability to provide unique customer experiences with luxury brands.
- **Music:** The music industry can benefit from partnering with luxury brands to create exclusive products, allowing for unique collaborations that showcase the intersection of music and design.
- **Luxury Goods:** Luxury goods brands can capitalize on high-end customization of products, allowing for unique offerings and exclusive collaborations with high-end clientele.

## Related on Trend Hunter

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- [Athlete-Customized Luxe Cars](https://www.trendhunter.com/trends/fuoriserie-essentials.md)
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- [Fashion Designer City Cars](https://www.trendhunter.com/trends/fiat-500e-x-giorgio-armani.md)
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