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# Smokey Eye Liners
NYX Professional Makeup Launched the Epic Inky Stix Cream Gel Eyeliners

By Grace Mahas | Published 2026-03-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/epic-inky-stix
References: [shoppersdrugmart](https://www.shoppersdrugmart.ca/nyx-professional-makeup-epic-inky-stix-cream-gel-eyeliner/p/IC41?variantCode=800897274801)

![Smokey Eye Liners](https://cdn.trendhunterstatic.com/thumbs/603/epic-inky-stix.jpeg)

The smokey eye is back, and [NYX Professional Makeup](https://www.trendhunter.com/trends/lip-lingerie-lip-stain) is meeting the moment with its Epic Inky Stix Cream Gel Eyeliner. The click-up mechanical liner delivers one-swipe gel color with a waterproof formula that holds for up to 24 hours, no tugging or skipping required. A built-in smudger tip makes blending seamless, whether the goal is a soft, diffused wash or something closer to full-on grunge.

Epic Inky Stix comes in six shades spanning classic Noir, Wired White, Cobalt Click, Kinetic Copper, Blush Byte, and more, giving wearers a range that covers understated and dramatic in equal measure. Available now at [Shoppers Drug Mart](https://www.trendhunter.com/trends/247-ink-liquid-liners), [Walmart Canada](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen), and Amazon Canada for $18 CAD, the liner positions itself as a accessible entry point into bold eye looks without sacrificing the kind of pigment payoff typically reserved for professional-grade products.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 44% | Activity: 42% | Freshness: 67%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Long-wear Click-up Liners:** The proliferation of mechanical, click-up liners with 24-hour waterproof formulas suggests room for formulations and mechanisms that redefine durability and ease-of-use in everyday makeup.
- **Built-in Smudger Tips:** Integration of dual-function applicators like built-in smudgers points to opportunities for multifunctional tools that blend application and finishing in a single device.
- **Professional Pigment at Mass Market:** High-pigment, salon-quality color being offered at accessible price points indicates potential for bridging pro performance with mass-market affordability.

### Industries Being Reshaped

- **Cosmetics Retail:** Widespread distribution through drugstores and e-commerce highlights shifts in retail strategies that could disrupt how premium beauty products reach mainstream consumers.
- **Beauty Tech Tools:** Advances in applicator engineering and formulation chemistry reveal possibilities for new tool-product hybrids that change consumer expectations for convenience and results.
- **Packaging and Dispensing Systems:** The click-up mechanical format underscores demand for innovative packaging solutions that extend product lifespan, reduce waste, and improve user experience.

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- [Lip Liner Shade Expansions](https://www.trendhunter.com/trends/traced-out-pencil-lip-liner.md)
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- [Hybrid Makeup Pens](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen.md)
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