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# Affordable Luxury Electric Vehicles
Tesla's Entry-Level Model 3 Brings Quality EVs to the Masses

By Justin Lam | Published 2018-10-22 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/entrylevel-model-3
References: [digitaltrends](https://www.digitaltrends.com/cars/mid-range-battery-option-makes-tesla-model-3-more-affordable/) & [caranddriver](https://www.caranddriver.com/news/tesla-model-3-new-cheaper)

[Tesla](https://www.trendhunter.com/trends/model-3-standard) vehicles generally come with a high price tag but the entry-level [Model 3](https://www.trendhunter.com/trends/tesla-releases-new-model) is the automotive company's first attempt at bringing the electric car to the masses. According to Tesla founder Elon Musk, this new entry-level Model 3 will cost just $35,000 and will feature a midrange battery pack. The idea of a midrange battery may turn off some consumers but the vehicle is very capable and can deliver 220 miles of range.

The Model 3 will be available in five colors, will feature 18-inch wheels and the interior will come with what Tesla considers a "premium" interior. This means the car will come with 12-way powered and heated front seats, auto-dimming heated mirrors, LED fog lights, panoramic roof, an unbranded audio system, navigation with traffic and Tesla's usual wireless software updates that are valid for one year.

Image Credit: Tesla

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 57% | Activity: 40% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Affordable Luxury Electric Vehicles:** Disruptive Innovation Opportunity: Explore ways to further lower the cost of luxury electric vehicles to make them more accessible to a wider consumer base.
- **Entry-level Electric Vehicles:** Disruptive Innovation Opportunity: Develop entry-level electric vehicles that prioritize affordability without sacrificing quality and performance.
- **Midrange Battery Technology:** Disruptive Innovation Opportunity: Advance midrange battery technology to improve range and performance of affordable electric vehicles.

### Where This Applies

- **Automotive:** Disruptive Innovation Opportunity: Revolutionize the automotive industry by producing affordable luxury electric vehicles that challenge traditional market leaders.
- **Electric Vehicle Manufacturing:** Disruptive Innovation Opportunity: Drive innovation in the electric vehicle manufacturing industry by focusing on cost-effective production methods for entry-level models.
- **Battery Technology:** Disruptive Innovation Opportunity: Lead the development of midrange battery technology to enhance performance and range capabilities across various industries, particularly in the automotive sector.

## Related on Trend Hunter

- [Streamlined Electric Cars](https://www.trendhunter.com/trends/model-3-standard.md)
- [Entry-Level Electric Vehicles](https://www.trendhunter.com/trends/polestar-2-long-range.md)
- [Affordable Compact EVs](https://www.trendhunter.com/trends/2023-id.md)
- [Lightweight Electric Vehicle Releases](https://www.trendhunter.com/trends/tesla-releases-new-model.md)
- [High-Efficiency Tech-Packed EVs](https://www.trendhunter.com/trends/tesla-model-y.md)
- [Price-Friendly All-Electric Premium SUVs](https://www.trendhunter.com/trends/ex30.md)
- [Affordable Sleek Electric Vehicles](https://www.trendhunter.com/trends/equinox-ev.md)
- [High-Performance Electric Sedans](https://www.trendhunter.com/trends/toyota-bz3.md)
- [Accessible All-Electric Cars](https://www.trendhunter.com/trends/volkswagen-id-every1-concept.md)
