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# Sci-Fi Character Tumblrs
Ensemble Studio Theatre Puts Beverly Crusher into Strange Situations

By Meghan Young | Published 2013-03-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/ensemble-studio-theatre
References: [neatorama](http://www.neatorama.com/2013/03/27/The-Adventures-of-Beverly-Crusher/) & [ensemblestudiotheatrela.tumblr](http://ensemblestudiotheatrela.tumblr.com/)

There are Tumblrs dedicated to strange subject matters and Tumblrs dedicated to celebrity adulations; Ensemble Studio Theatre of Los Angeles has combined a bit of both to create a page devoted to the beloved '[Star Trek: The Next Generation](https://www.trendhunter.com/trends/star-trek-uss)' character, Dr. Beverly Crusher. Instead of typical memes featuring photos of actress Gates McFadden, it stars an [action figure](https://www.trendhunter.com/trends/hawkins-town-action-figures) that has been put in rather hilarious scenarios.

From fawning over a line drawing of Captain Jean-Luc Picard to riding a cat, Ensemble Studio Theatre flexes their imagination and creativity when it comes to bringing this character back to life. Although the company's mission is to sustain live theatre, their Beverly Crusher Tumblr is a fun side project.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 55% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Character Action Figure Tumblrs:** Companies can potentially leverage the popularity of beloved characters and their action figures by creating Tumblrs that showcase them in unconventional, entertaining scenarios.
- **Celebrity Fan Art Tumblrs:** Companies can potentially create Tumblrs that showcase fan art of popular celebrities or characters to attract and engage fans who share the same interests.
- **Creative Brand Marketing Tumblrs:** Companies can potentially use platforms like Tumblr to experiment with creative and unconventional marketing approaches that showcase their brand's personality and values.

### Who This Affects Most

- **Toy Manufacturing:** Toy manufacturers can potentially leverage the popularity of beloved characters from popular TV shows, movies, and video games, through creating action figures for collectors and fans.
- **Celebrity and Fan Culture:** Companies that specialize in celebrity and fan culture can potentially create digital spaces like Tumblrs that cater to fans, showcasing their love for their favorite celebrities and characters.
- **Marketing and Adverting:** Marketing and advertising agencies can potentially leverage creative social media platforms like Tumblr to experiment with alternative promotional approaches, reaching diverse audiences and showcasing brand personality.

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