# Extreme Hair Color Editorials The Enrique Badulescu Marie Claire US Beauty Story is Seapunk-Themed By Jana Pijak | Published 2013-12-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/enrique-badulescu References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/ashley-smith-by-enrique-badulescu-for-marie-claire-us-december-2013/) & [enriquebadulescu](http://www.enriquebadulescu.com/) Ashley Smith stars in this [extreme hair editorial](https://www.trendhunter.com/trends/extreme-hair-rescue) by photographer Enrique Badulescu. Captured for the December 2013 issue of Marie Claire US, the colorful beauty story references the Seapunk subculture. With its recent popularity, Seapunk fashion embraces aquatic and pastel color palettes and over-the-top visuals that often include tech-infused graphics. Mixing nostalgia with futurism, the subculture defies tradition with experimental and daring styling. Enrique Badulescu's 'She's like the Rain' editorial for Marie Claire US emobodies a carefree and youthful aesthetic. Stylist Romina Herrera Malatesta works alongside runway colorist Laura Friedman to transform Ashley Smith into an edgy Seapunk chic. The model pulls off [custom-created hair dyes](https://www.trendhunter.com/trends/witches-delight) that range from [blue mermaid tresses](https://www.trendhunter.com/trends/shells-jewel-collection) to fiery orange ombre looks. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 99% | Activity: 81% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Why This Trend Is Growing - **Seapunk Fashion:** Disruptive innovation opportunities can be found in the fashion industry by incorporating aquatic and pastel color palettes and tech-infused graphics. - **Experimental Styling:** There is potential for disruptive innovation in the haircare industry by embracing bold and daring styling techniques. - **Custom-created Hair Dyes:** The beauty industry can explore disruptive innovation by offering personalized and vibrant hair dye options. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunities can be found in the fashion industry by incorporating aquatic and pastel color palettes and tech-infused graphics. - **Haircare:** There is potential for disruptive innovation in the haircare industry by embracing bold and daring styling techniques. - **Beauty:** The beauty industry can explore disruptive innovation by offering personalized and vibrant hair dye options. ## Related on Trend Hunter - [Future-Facing Hair Colors](https://www.trendhunter.com/trends/aveda-vibe-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Expressive Haircare Campaigns](https://www.trendhunter.com/trends/play-in-color.md) - [Defiant Hair Color Collections](https://www.trendhunter.com/trends/aging-disgracefully-collection.md) - [Whimsical Semi-Permanent Hair Dyes](https://www.trendhunter.com/trends/pastel-hour.md) - [Glowing Neon Hair Collaborations](https://www.trendhunter.com/trends/hally-hair-1.md) - [Musical Haircare Campaigns](https://www.trendhunter.com/trends/acidic-bonding-concentrate.md) - [Athlete Hair Campaigns](https://www.trendhunter.com/trends/athlete-hair-campaigns-schwarzkopf-professionals-up-your-hair-game-celebrat.md) - [Mystical Hair Dyes](https://www.trendhunter.com/trends/witches-delight.md)