# Dessert-Inspired Low-Sugar Ice Creams The Enlightened Ice Cream Range Now Includes Two New Flavors By Michael Hemsworth | Published 2022-06-28 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/enlightened-ice-cream-range References: [foodbev](https://www.foodbev.com/news/beyond-better-foods-expands-enlightened-ice-cream-range/) & [eatenlightened](https://eatenlightened.com)  The [Enlightened](https://www.trendhunter.com/trends/sundae-cones) ice cream range has been expanded by [Beyond Better Foods](https://www.trendhunter.com/trends/enlightened-greek-yogurt-bars) to offer consumers a way to enjoy a frozen treat in a decidedly more permissibly indulgent manner. The ice cream range now includes the Kookie Dough and Chocolate Caramel Pecan Crunch flavors, which both come in with 130-calories per serving. The light ice cream is packed with lots of sweet textural pieces of chocolate and candy, but contains 70% to 80% less sugar per serving than traditional ice cream. Founder and CEO Michael Shoretz commented on the new additions to the Enlightened ice cream range saying, "We love to push the boundaries with indulgence and nutrition to make you question how something so delicious could be so [low in sugar](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand) and I think we accomplished that with these new flavours." Image Credit: Enlightened ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 34% | Activity: 43% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Low-sugar Dessert-inspired Ice Creams:** Innovative ice cream brands are offering new dessert-inspired flavors with low sugar content that appeal to health-conscious consumers. - **Functional Ingredients in Ice Cream:** Ice cream brands are incorporating functional ingredients such as protein, fiber, and vitamins to align with consumer demands for health and wellness. - **Plant-based Ice Creams:** Plant-based ice cream alternatives are gaining popularity as more consumers seek dairy-free and vegan options with sustainable and ethical ingredients. ### Who This Affects Most - **Ice Cream Industry:** The ice cream industry can capitalize on the trend towards low-sugar and functional ingredient ice creams to appeal to health-conscious customers and differentiate from competitors. - **Health and Wellness Industry:** The health and wellness industry can benefit from the trend towards low-sugar and functional ingredient ice creams by promoting them as a guilt-free indulgence and a healthier alternative to traditional ice cream. - **Plant-based Food Industry:** The plant-based food industry can leverage the trend towards plant-based ice cream alternatives to expand their product offerings and cater to a growing demand for sustainable and ethical food products. ## Related on Trend Hunter - [Lower Sugar Sundae Cones](https://www.trendhunter.com/trends/sundae-cones.md) - [Seasonal Light Ice Creams](https://www.trendhunter.com/trends/enlightened-light-ice-cream.md) - [Low-Sugar Frozen Yogurt Bars](https://www.trendhunter.com/trends/enlightened-greek-yogurt-bars.md) - [Redesigned Ice Cream Brands](https://www.trendhunter.com/trends/enlightened-rebrand.md) - [Naturally Sweet Ice Creams](https://www.trendhunter.com/trends/denada.md) - [Greek Frozen Yogurt Pints](https://www.trendhunter.com/trends/greek-frozen-yogurt-pints.md) - [Frozen Low-Sugar Protein Desserts](https://www.trendhunter.com/trends/protein-pints-flavor.md) - [Low-Sugar Ice Cream Brands](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand.md) - [Ready-to-Bake Low-Calorie Cookies](https://www.trendhunter.com/trends/ketofriendly-cookie.md)